Out of the three, Kia's Stinger spot featuring Steven Tyler generated the greatest lift in interest across Jumpstart Automotive's portfolio of publishers.
Shoppers on Jumpstart Automotive Media’s portfolio of automotive publishers are gravitating toward the luxury sport, coupe, luxury sport sedan, and large SUV categories. But the two segments grabbing the most attention are alternative fuel vehicles and subcompact SUVs and CUVs.
The media, insights and marketing solutions provider reported today that the share of interest for entry luxury sedans increased 9% from a year ago across its portfolio of automotive websites.
Jumpstart Automotive surveyed approximately 2,500 consumers to gauge their interest in buying a car on Cyber Monday. According to results, 33% of men and 35% of women would be most interested in shopping for SUVs/CUVs on Cyber Monday.
Jumpstart Automotive Group today announced it is changing its name back to Jumpstart Automotive Media. The company also unveiled a new logo company officials said reflects the evolution of the business and the market it serves.
Cheap oil prices in recent years have caused consumers to rediscover their love of SUVs, CUVs and trucks. Jumpstart Automotive said today that trend continued in the first half of 2016, with some notable exceptions.
Jumpstart Automotive Group has signed an exclusive ad sales representation agreement with Autolist.com. Jumpstart CEO Nick Matarazzo said the partnership will allow his company to tap into consumers deep in the automotive purchase funnel.
From start to finish, the time it takes consumers to pull the trigger on a vehicle purchase is shrinking. And according to a new study from Jumpstart Automotive, Millennials are the reason.
media brand
The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!
Already a member? Log In