Auto dealers are using the smartphones in nearly every customer’s pocket to capture and retain service business with a friendly and familiar interface: dealer-branded apps.
Bob Dziadosz, who spent the last 16 years with LoJack, has joined the F&I product provider as a dealer performance driver for its SAVY connect car mobile app suite.
Nissan Motor Acceptance Corp. became the latest captive to join AutoGravity’s digital marketplace. The captive's financing options are currently available on the firm's mobile app in California and will be available nationwide in mid-2018.
Bank of America is piloting new enhancements to its mobile banking technology that will allow clients to complete the auto financing process directly with the bank on a mobile device.
EasyCare is getting set to launch a new mobile app that will allow dealers to own the ODBII port in their customers’ vehicles. The connection will allow dealers to tailor service offers and alerts, as well as allow customers to perform a full health scan of their vehicle on their mobile device.
Spireon’s new Kahu connected car service can be used to track and manage inventory. But dealers can also upsell the service’s mobile app to customers, who can take advantage of Kahu’s theft recovery, 24/7 vehicle location and smart alerts features.
Black Book has launched a version of its mobile app for Spanish-speaking dealers, remarketers and other automotive professionals called Black Book Digital en Español.
Edmunds.com updated its mobile app with a new feature that allows shoppers to send text messages to dealers.
In its monthly online survey of U.S. consumers, market research and consulting firm Morpace found that 17% of car shoppers would complete a car-buying transaction from start to finish on their smartphone.
New research from DMEautomotive shows that customers who download a dealership’s mobile app are much more likely to visit the service department. Six months after downloading the app, user visits increased by 25%.
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