LAS VEGAS, NV – Auto Dealer Monthly is pleased to announce the addition of Greg Wells as a speaker at the upcoming 2012 CRM Convention, part of the 2012 Industry Summit sponsored by Auto Dealer Monthly and F&I and Showroom.

Greg Wells is the Senior Partner of Kain Automotive, and has been a part of the automotive world for the past 25 years. Nineteen of those years have been spent managing BDCs and Internet operations, and the work that Greg has done with in-house dealers has tremendously improved the dealership operations. Greg’s development of “The BDC Operational Blueprint” has become the backbone for any BDC model in today’s competitive market. Greg Wells is one of the most knowledgeable and sought-after people when it comes to working with BDCs, and he has worked with some of the most effective and profitable BDCs in North America. Greg will be explaining how to create a great CRM culture within your dealership, as well as the five laws of CRM. If you are looking to become a great Internet dealership, you need to start out by being a great CRM dealership, and Greg is the man to help you do just that. This presentation is definitely something you are going to want to be a part of!

The 2012 CRM Convention is the industry’s first and only show dedicated solely to customer relationship management and will take place September 10 & 11, 2012, at the Paris Las Vegas Hotel and Convention Center in Las Vegas, Nevada as part of the Industry Summit which runs from September 10 through September 12, 2012. The convention—designed for dealer principals, general managers, BDC directors, CRM directors and service managers—will offer educational sessions and panel discussions covering the best CRM practices in the industry. Attendees will learn how to measure CRM effectiveness, how to get the most out of your BDC with data from your CRM, who should be responsible for your CRM efforts, and much more. It’s not about which CRM system you use it’s about getting the most from your CRM system.

For more information, call 888-882-7772 or visit www.crmconvention.com.

About Auto Dealer Monthly, LLC
Auto Dealer Monthly is the day-to-day resource for automotive dealerships of all sizes. It is known for offering business solutions to dealers by providing information necessary to make wise decisions regarding products, services or process changes in daily operations. Auto Dealer Monthly is also the publisher of Auto Dealer Monthly magazine and creator of SpecialFinanceInsider.com and AutoDealerPeople.com.

07/25/12