Fastlane Chooses Market Scan as Data Partner
Fastlane offers dealers an Amazon-like checkout process for consumers who want to buy their car online. It has chosen Market Scan to provide its ecommerce platform with real-time payment and rebate information from every car manufacturer, bank and credit union in the country.

DALLAS — Fastlane, the recently launched e-commerce platform for dealers, has chosen Market Scan to provide real-time payment and rebate information tracked from every car manufacturer, bank and credit union in the country.
Fastlane’s platform enables car buyers to purchase a vehicle directly from the car dealer’s website and gives them an easy Amazon-like checkout experience. The platform handles nearly all the tasks associated with the purchase process.
“The payment transaction is clearly one of the most important aspects of the online car-buying checkout process, and we wanted to partner with a highly trusted and reliable data supplier who would give our customers accurate lease and retail payment information,” said Dave Luce, Fastlane’s vice president of sales. “We looked at other data providers in this space and we believe Market Scan fits the bill perfectly.”
Market Scan tracks every parameter, policy and factor that can impact an automotive transaction, including lender policies and rules, rates, residual values, manufacturer rebates and incentives, and tax and DMV calculations.
“The Market Scan team is very pleased to partner with Fastlane,” said Rusty West, MarketScan’s president and cofounder. “This new company is clearly — and quickly — going to have a significant impact on the way car dealers bring their inventory to the online car-buying world and we’re proud that Fastlane considers us to be a valuable part of their growing success.”
Originally posted on F&I and Showroom
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