BEDFORD, Texas — Binary Automotive Solutions, a provider of customized programs designed to help dealerships sell more vehicles, announces Bud Brown Volkswagen is now offering Binary’s Lifetime Warranty program as an additional benefit to its customers during the economic downturn.
Customers are looking for more than just a vehicle, they’re looking for any extras the dealership can provide.
Using Binary’s Lifetime Warranty Program as an additional customer benefit helps Bud Brown bring value to discerning customers, an important distinction in today’s competitive landscape. Through the partnership, Binary will provide Bud Brown all of the marketing and merchandising needed to promote the benefit to customers across the dealership. Point-of-sale promotions, window stickers and marketing materials help the dealership communicate the benefits of their new offering to customers.
“Bud Brown epitomizes the values we train our dealer partners on – focusing on relationships, not sales,” said James E. Binkley, Binary’s CEO. “Customers are looking for more than just a vehicle, they’re looking for any extras the dealership can provide. The stores bringing more to the table, are the winners with today’s buyers.”
With over 70 years of experience serving local residents with their vehicle purchasing needs, Bud Brown helps residents of Olathe, Kansas find the vehicle of their dreams. The dealership strives to provide every customer with a simple, easy and stress-free experience, including their newly introduced warranty benefit through Binary.