DALLAS – DealerSocket, Inc., a leading SaaS provider to the automotive industry, announced that its Inventory+ inventory management software is now participating in General Motors’ Dealer Vehicle Inventory Management (DVIM) program. That means GM dealerships using DealerSocket’s Inventory+ can now syndicate inventory to GM-participating website providers and programs, including the automaker's Shop-Click-Drive e-commerce tool.

With so much uncertainty in the current market, it’s critical for dealers to have access to more marketing channels while utilizing Inventory+ to identify and source true profit drivers.

“Dealers can now utilize more digital retailing solutions to meet customers where and how they want to shop,” said Brad Kokesh, general manager of DealerSocket’s Inventory+ line. “With so much uncertainty in the current market, it’s critical for dealers to have access to more marketing channels while utilizing Inventory+ to identify and source true profit drivers.”  

General Motors' DVIM program improves the consumer experience at GM-branded shopping sites. With DealerSocket’s Inventory+, GM dealers can automate processes and quickly access the latest vehicle costs, options, and suggested sales prices. Using a data-driven approach to inventory management ensures that every lot unit has a chance to sell at a profit, establishing an Ideal Inventory Model for every dealership.

General Motors dealers interested in learning more about DealerSocket’s Inventory+ software can call 888-655-1435.