Ford Reports 2% Decline in Sales for 2022
The Detroit automaker sold 1.86 million vehicles in 2022, down from 1.91 million in 2021.

The Detroit automaker sold 1.86 million vehicles in 2022, down from 1.91 million in 2021.
IMAGE: Ford
Ford Motor Co. reported U.S. sales declined 2% in 2022. The automaker shared that sales growth among its electric vehicles (EVs), particularly its F-150 Lightning pickup truck, offset sales dips in its gas- and diesel-engine lines.
The Detroit automaker sold 1.86 million vehicles in 2022, down from 1.91 million in 2021. The automaker is not alone in its slipping sales. Sales fell 8% across the industry in 2022 to the lowest level in 11 years, according to a Wards Intelligence tally.
Ford reported its total EV sales—which include the Lightning, Mustang Mach-E SUV and a battery-powered E-Transit van—more than doubled in 2022 to 61,575 vehicles.
However, sales of its F-Series pickup trucks declined 9.9% to 654,000 vehicles, the company said. The company cited production disruptions due to shortages of components, such as semiconductor chips and vehicle badges, as the reason. Ford reported in September that at least 40,000 vehicles, many of them pickups, couldn’t be shipped to dealers because they needed parts.
General Motors full-size pickups encountered similar problems. Sales of its Chevrolet Silverado and GMC Sierra models fell by 2% in 2022 because of supply constraints. Still, the automaker outsold Ford’s total F-Series sales for the third consecutive year.
In 2022, Ford Chief Executive Jim Farley split the company into separate EV and gas-engine divisions. The goal behind the move was to help Ford bring EVs to market more quickly. Farley aims to have the company producing 600,000 EVs annually by the end of 2023 and 2 million by 2026.
Rising raw-material costs over the past year are complicating Ford and other automaker’s shift to EVs. Prices for battery minerals, such as lithium and nickel, have skyrocketed, narrowing EV profit margins. In response, Ford raised the price for its F-150 lightning three times in 2022.
More Dealer Ops

Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
IA American Appoints Two Execs
Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.
Read More →
Cox Automotive Acquires Inspection Firm
Full ownership of Alliance Inspection Management, or AiM, meant to unlock growth for Manheim inspection capabilities
Read More →
Assurant Expands Partnership With Holman
Extended collaboration delivers training, products and performance development to 30 newly acquired Holman dealerships
Read More →
Franchises, Throughput Down in First Half
A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.
Read More →