CarNow Appoints Kayne Grau as CEO
Will lead company's automotive retail innovation and growth strategies.

New CEO says his goal is to 'lead CarNow in delivering simplicity and value to our customers.'
IMAGE: CarNow
CarNow, an automotive dealer retailing system, appointed Kayne Grau CEO and a member of its board of directors. He'll work closely with the CarNow leadership team to accelerate product innovation, strengthen the company’s network of industry partners, and grow its customer base.
Grau has held senior leadership positions at organizations including Cars.com, DirecTV, Apartments.com and eToys. He co-founded DRIVIN, a company that utilized data and technology platforms to acquire, deliver and market used cars for its network of dealer partners; it was later sold to OPENLANE. Most recently, he served as CEO of Uptake, a leader in the industrial intelligence software-as-a-service sector.
“CarNow’s dedication to transforming automotive retailing resonates deeply with me,” Grau said. “By leveraging intuitive and cutting-edge technology solutions, we’re in a strong position to empower dealers and enhance the overall car-buying experience. My goal is to lead CarNow in delivering simplicity and value to our customers. I’m thrilled to take on this role and work alongside the team to drive continued growth and innovation in the automotive industry.”
CarNow is at the forefront of the automotive retailing space and serves more than 5,000 dealership rooftops across the U.S. Its digital retailing and messaging solutions are designed to enhance online engagement and streamline processes between dealerships and car buyers.
“We’re thrilled to have Kayne join CarNow as its new CEO,” said Michael Brown, general partner of major investor Battery Ventures. “His proven ability to foster innovation and drive smart growth — plus his past executive experience across e-commerce and online marketplaces — makes him an ideal fit as we enter the next chapter of CarNow’s evolution. We have confidence in his leadership capabilities and will remain committed to prioritizing collaboration, creativity, and delivering leading solutions that reshape the landscape of automotive retail.”
Grau holds a bachelor’s degree in business management from National-Louis University. He lives in Chicago with his family, serves on multiple boards, and plays an active role in the Juvenile Diabetes Research Foundation, which funds type 1 diabetes research.
More Dealer Ops

Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
IA American Appoints Two Execs
Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.
Read More →
Cox Automotive Acquires Inspection Firm
Full ownership of Alliance Inspection Management, or AiM, meant to unlock growth for Manheim inspection capabilities
Read More →
Assurant Expands Partnership With Holman
Extended collaboration delivers training, products and performance development to 30 newly acquired Holman dealerships
Read More →
Franchises, Throughput Down in First Half
A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.
Read More →