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Dealer Ops•Cover Story•by Stephanie Forshee•February 10, 2014

Ladies' Night: Marketing to Females

Reaching highline customers has its challenges, but Lexus of Massapequa’s Rose Cruz has set her sights on an even more focused market: women.

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Dealer Ops•by Stephanie Forshee•February 7, 2014

Online Marketing: On the Brink of Innovation

Dealer.com’s Dave Winslow weighs in on upcoming developments that will change the way dealers connect with customers.

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Dealer Ops•by Kelsey Nolan•February 3, 2014

February 2014 Sales Pro: Christine Clabaugh

Christine Clabaugh of Honda Marysville is Auto Dealer Monthly's Sales Professional of the Month.

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Dealer Ops•by Jim Ziegler•January 31, 2014

Second-Half Comebacks: Ford, VW and Yelp

‘Da Man’ charts a course for come-from-behind victories against your competitors, the regulators and unscrupulous review sites.

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Dealer Ops•by Rick McCormick•January 22, 2014

Training and Retraining: Increase Production

How hungry are your sales and finance teams? Top trainer says the path to increased production is paved by leadership, accountability and proper compensation.

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Dealer Ops•by Greg Goebel•January 22, 2014

Special Finance: When the Wheels Fall Off

Special finance guru weighs in to help troubleshoot your underperforming department.

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Dealer Ops•by Courtney Cole•January 14, 2014

What’s Your ‘One Thing’?

This year’s NADA convention gives each dealer the chance to ask what he or she needs to drive their business forward in the year ahead.

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Dealer Ops•by Ali Amirrezvani•January 14, 2014

How to Increase Credit Leads

Your F&I pros are experts at securing financing for all types of credit-challenged customers. Drive traffic and capture more leads by demonstrating that same expertise on your website.

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Dealer Ops•by Tom Hudson•January 13, 2014

Write Your Legislator

A California case illustrates the value of the “cure” statutes that protect dealers in some states.

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Dealer Ops•by David Robertson•January 4, 2014

Regulators' Expectations: The Onus of Compliance

AFIP founder offers eight answers to the question every dealer in America is asking: What do regulators expect of me?

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