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Expert offers three keys for coaching staff to follow a new process after the trainer leaves.
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Special finance guru breaks down his process for desking a deal that works for you, your customer and the finance company. He also delves into lender relations and more.
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The magazine’s legal expert found several common mistakes in the paperwork for his new car, each of which could cause trouble for the dealer.
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Diversifying your operation can bring new customers, new revenue — and new accounting concerns. The magazine’s resident number cruncher asks the tough questions.
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The magazine’s marketing guru lays out a plan for improving your service department’s six customer touchpoints. If followed, the strategy can turn the department into a marketing machine.
Read More →The editor delves into two studies that paint a bleak future for dealership service departments and a third that says vehicle owners are there for the taking.
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Lawsuits filed by Edmunds and Yelp against firms posting fake reviews serve as another reminder of the high-priced battle review sites are waging to maintain their influence on consumers.
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Terry Longmore was focused on service-department sales long before it became fashionable. That dedication is paying off for Beasley Ford Lincoln, where Longmore’s department is capturing 3 to 5 percent of his store’s sales leads from customers waiting in the service lounge.
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Meet four dealers who are closing deals and driving loyalty by providing a much-needed service to customers who have filed for bankruptcy.
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Special finance guru offers a time-proven strategy for converting all types of special finance leads.
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