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Maybe resistance is not a definitive stance against you and what you are trying to do, but a desire to understand your thinking.
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Driven by today’s spending power–rich millennials, dealers would be wise to fully embrace the power of comprehensive data and retailing solutions powered by state-of-the-art technology.
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To be the better, more profitable dealer, know your products.
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If you have been using digital retailing primarily as a lead generation tool, or if you are still using archaic contact requests, it’s time to put some serious thought into the middle ground of the digital retailing revolution.
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Dealers need to use the best pesticides available to avoid the perils of regulatory pests.
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Football is back, and fans are ready to fill stadiums across the country. Geofenced ads are a cost-effective way to reach them before, during, and after the games all season.
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Training expert shares how improving digital presence, sales skills and F&I presentations impacts sales.
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AutoPay+PERKS combines US Equity Advantage’s biweekly loan payment service with an incentive to encourage car buyers to have service work performed at the selling dealership.
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Auto dealers around the country are now leveraging advertising to attract cars and trucks, in addition to the shoppers themselves.
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CarNow CEO Andrew Park shares how dealers can advance automotive digital retailing.
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