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Article

The Inventory Tsunami

Photo via istock.com

As predicted, November brought big book drops to used-vehicle inventories nationwide. Special finance guru lays out a plan for beating the winter blues, moving the metal and planning for success in 2015.

Article

Lead Generator or Time Waster?

Members of the Millennial generation are more likely to be found on Twitter than LinkedIn, and...

Early experiments with social media have left many dealers wondering whether they should continue to invest time and money in the platform and how to quantify the return on investment.

Article

Detective Work

Photo: istockphoto.com/Vladimir Floyd

Are your investments working for you? Dealers who fail to test automated systems risk losing precious capital.

Article

The 100% Rule

Your process for total compliance and F&I sales should be designed to meet a common goal.

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