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Digital•by Krys VanSlyke•February 11, 2021

21 Digital Marketing Resolutions for 2021

Consumers have become accustomed to the conveniences technology provides, so here are the digital marketing resolutions every dealership and dealer-partner needs to keep in mind in 2021.

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Fixed Ops•by Andrew Rodriguez, Matt Sonetto, and Ken Stellon•February 9, 2021

Five Critical Techniques to Improve CSI

Customers long forget what repairs were done, but what keeps a great many coming back year after year is how they feel walking away, and the Customer Service Index is the closest measurement we have that gauges that feeling.

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Digital•by Michelle Denogean•February 8, 2021

Automakers Turbocharge Digital Retailing Adoption

With digital retailing, manufacturers see the opportunity to improve customer experience by empowering shoppers to buy the way they do in all other aspects of their lives – from the comfort of home.

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Compliance•by Terry O'Loughlin•February 3, 2021

When The Federal Trade Commission Speaks, Dealers Should Listen

If dealers observe a modicum of compliance protocols, they can contain almost all regulatory perils. Dealers and their trade organizations are a formidable political force and should be lobbying together.

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Training•by Kate Spatafora•February 2, 2021

Trainers in the Spotlight: Learning From 2020 to Succeed in 2021

Join the conversation with some of the automotive industry’s leading trainers and F&I coaches.

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Compliance•by James Ganther•January 27, 2021

Too Good to Be True

Don’t spot deliver a car unless you’ve considered all the signs of potential fraud.

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Digital•by Anthony Mitchell•January 25, 2021

Mapping the Customer Journey

To meet and exceed modern consumer expectations at each step of the buying process, develop new techniques and use technology to help them discover, learn, and be validated in their decisions along the way.

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Fixed Ops•by Melinda Zabritski•January 20, 2021

Q3 2020 Finance Trends Demonstrate Automotive Industry’s Resilience

As we look at the market in Q3, there were a number of notable statistics that can help lenders identify trends and inform strategy.

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Dealer Ops•by Erica Sietsma •January 11, 2021

How Credit Technology Can Empower Your Customers 

By leveraging credit technology, dealerships can process a transaction in less than 30 minutes and put the process in the hands of the consumer.

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Training•by Justin Gasman•January 7, 2021

Serve – Help – Solve

Learn to effectively serve, help and solve, and increase your personal performance and that of your team while building lasting relationships in and outside of the store.

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