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Industryby Robert J. Wilson, EsquireOctober 14, 2020

Who’s Zoomin’ Who?

Whether businesses interact in person or virtually, they must do so in a safe and secure manner to retain customer trust and comply with applicable law.

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Industryby Steven ApicellaOctober 14, 2020

What’s Your Currency in the New Reality?

Considering the dealer’s ‘new’ reality with their customers, how can F&I providers and agents help their dealer-clients uniquely solve a significant problem or innovate a new opportunity?

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Dealer Opsby Byron McDuffeeOctober 14, 2020

The Latest Target-Marketing Resources Can Improve the Effectiveness of Your Holiday Incentives 

With proper strategies in place, dealers can better leverage today’s advanced target-marketing resources to make the most of their holiday shopping incentives and offers this end-of-year season.

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Dealer Opsby Kait GavinOctober 14, 2020

The Great Acceleration and What It Means for the Future of Registration and Title

Creating an environment for contactless transactions expedites the current game of catch-up the industry faces and brings a new level of ease and simplicity to registration and title processing – for today and the future.

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F&Iby Lloyd TrushelOctober 13, 2020

Sell the Experience

The goal should always be to listen and understand your customers better, not just to present a menu and overcome an objection.

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Dealer Opsby Jeremy AnspachOctober 12, 2020

How Dealers Can Successfully Tap into Election Cycle Digital Advertising

Dealers can leverage these tips to maximize their advertising investment to connect, engage, and transact with car shoppers so they can make the most of their 2020 sales goals through the end of the year.

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Fixed Opsby Ruben SernaOctober 12, 2020

Dealership Service is Preferred Service

It’s important now more than ever for dealerships to offer a variety of services to help their customers through these challenging times - particularly when they’re the go-to service provider. 

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F&Iby Dwayne WigginsOctober 6, 2020

The Secret Sauce of Objection Handling

For objection handling, secret sauce is that special technique, the one thing you can say or do that instantly changes a “no” to a “yes.” This can lead you to the easiest objection to overcome: the one that never happens!

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Digitalby Kevin LeSageOctober 5, 2020

How to Leverage Quality Leads to Drive Your Dealership Business Toward Recovery 

Recovery starts with analyzing how you look at leads. Taking advantage of the right digital tools, strategic merchandising, and the right data will help dealers recover and reimagine their business for the future.

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Dealer Opsby StaffOctober 5, 2020

Portfolio Launches ‘Game-Changer’ Spiff Program

Portfolio has launched Portfolio Accelerate, a new web- and card-based spiff program for top-performing F&I professionals.

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