On the Point
Jim Ziegler brings you the fearless commentary, actionable insights, and accurate forecasts you need to compete as a dealership owner, GM, or manager.
ADT Magazine
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SEARCHMENUSEARCHJim Ziegler brings you the fearless commentary, actionable insights, and accurate forecasts you need to compete as a dealership owner, GM, or manager.
The Alpha Dawg dons the guise of an average American consumer to buy a new vehicle.
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A close call pits the Alpha Dawg against distracted driving, in-vehicle technology, deceptive ads and local repair shops.
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The Alpha Dawg puts the brakes on driverless cars, technology overkill and Nissan’s incentive program.
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The Alpha Dawg weighs in on FCA's plans to squeeze dealers' profits, Millennial marketing madness and Sen. Elizabeth Warren's auto finance revolution.
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The Alpha Dawg takes the latest research with a grain of salt and reminds dealers to trust their instincts and never sacrifice F&I.
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The Alpha Dawg steps into a familiar role as he predicts death and destruction for inflated sales figures and underperforming third-party lead providers.
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