auto dealer in black and red logo
MenuMENU
SearchSEARCH

Ally Launches Enhanced Mobile and Online Tools for Auto Consumers

Ally Financial has improved its Ally Auto Mobile Pay app and added a new Click-to-Chat tool to its website that links users with live service agents.

by Staff
December 9, 2014
2 min to read


DETROIT — Ally Financial has announced the availability of several new tools that make it faster and easier for auto consumers to manage their accounts and make payments via mobile devices, and access faster customer service while online. The tools include the launch of an improved Ally Auto Mobile Pay app and a new Click-to-Chat tool that can link users with live service agents.

These offerings were added based on feedback from Ally's auto consumers, who are increasingly engaged online and via mobile devices. The tools also reflect new design elements recently introduced by Ally's direct banking subsidiary, Ally Bank.

With an average of 1.8 million Ally auto consumers logging in to the online services website each month, speed, functionality and customer support have become critical, officials said. The improved Ally Auto Mobile Pay app offers many of the same online account management features that users like, in an easy to use app format. New features include the ability to create custom profiles, view payment history, view and edit payment options and make Auto Pay changes.

The new Click-to-Chat tool available on Ally's Auto Online Services website allows auto consumers to initiate live, online chats with Ally customer service representatives. The quick access to help and support enhances the overall online experience for users, who no longer have to leave the site if they have questions.

"As mobile and online account management and bill pay become more common, Ally is focused on continuously improving its technology to deliver an exceptional experience through both channels," said Evan Noulas, president of Servicing for Ally's auto operations. "About a third of Ally's auto account holders currently use our app to pay their bills and we expect this number to continue to increase as we continue to update the technology and improve the user experience."

The improved Ally Auto Mobile Pay app and online Click-to-Chat tools are the most recent customer satisfaction improvements from Ally's Auto division. The company also redesigned its billing statements to be more user-friendly, and expanded customer service hours in its call center for additional convenience. Ally's Auto Online Services holds a 91% customer satisfaction rating, according to call center surveys, and aims to continue to update its tools and services to improve ratings.

The Ally Auto Mobile Pay app is available for download at the App Store or Google Play. The Click-to-Chat tool can be accessed at Ally's Auto Online Services website.

Originally posted on F&I and Showroom

More Dealer Ops

Auto Dealer Today, Dealer Debrief, 07/15/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceJuly 15, 2026

Dealer Debrief: Defection Data & EV Updates

In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.

Read More →
Two professionals shake hands while exchanging a car key fob beside a vehicle, symbolizing a vehicle sale, lease agreement, or dealership transaction.
SponsoredJuly 8, 2026

How Defection Data is Bridging the Dealership Conversion Gap

Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.

Read More →
Auto Dealer Today, Dealer Debrief, 07/02/2026 with Lauren Lawrence
Dealer Opsby Lauren LawrenceJuly 2, 2026

Dealer Debrief: Where are you losing customers?

In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.

Read More →
Ad Loading...
Auto Dealer Today, Dealer Debrief, 06/25/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceJune 26, 2026

Dealer Debrief: Improving Your Inventory Management

In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.

Read More →
group of people standing in a circle holding puzzle pieces together
Dealer OpsJune 1, 2026

Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins

A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.

Read More →
Cover image for a BOK Financial report titled “Timing the market: How avoiding volatility entirely can hurt long-term reinsurance program performance.” The image shows several road construction barricades with flashing amber warning lights lined up in a nighttime work zone. Beneath the image, red text explains that avoiding volatility can mean falling behind inflation and missing market rebounds that drive long-term surplus growth. The BOK Financial logo appears at the bottom right.
SponsoredMay 8, 2026

What Market Timing Mistakes Mean for Your Reinsurance Program

When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.

Read More →
Ad Loading...
two cars on a billboard, No Hidden Fees
ComplianceMay 1, 2026

Dealer Ads and the FTC

The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.

Read More →
Closeup of white car's headlight, front end
Dealer Opsby Hannah MitchellApril 17, 2026

Used Autos Supply Dwindles

The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.

Read More →
hands making protective frame over red car, Risk Reality Check, Be Proactive, Auto Dealer Today logo
Dealer OpsApril 1, 2026

Managing Risk Effectively Through Changing Times

The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.

Read More →
Ad Loading...
Car key, stacks of coins, and a paper car cutout with AutoPayPlus logo, representing auto financing, loan terms, and vehicle affordability trends.
Dealer Opsby StaffMarch 31, 2026

Survey Reveals What Won't Fix What's Breaking Car Sales

AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.

Read More →