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Auto Dealership Buy/Sell Market Sets Another Record in Q1 2021

A perfect, and unique, combination of market factors fueled acquisition activity to 66 completed transactions in Q1, and an unprecedented 300 completed over the past 12 month period.

June 28, 2021
Auto Dealership Buy/Sell Market Sets Another Record in Q1 2021

A perfect, and unique, combination of market factors fueled acquisition activity to 66 completed transactions in Q1, and an unprecedented 300 completed over the past 12 month period.

6 min to read


INCLINE VILLAGE, Nev. – The auto dealership buy/sell market once again set records in 2021, a result of a unique confluence of market factors that resulted in 66 completed transactions, up 20% quarter over quarter, according to the First Quarter 2021 Blue Sky Report® by Kerrigan Advisors. This capped 12 months of consolidation activity that resulted in an unprecedented 300 completed transactions. In Q1, most dealerships, regardless of location, franchise and facility, continued to achieve historic profit levels, lifting the valuations of all franchises to new highs. Kerrigan Advisors’ estimate of the average dealership’s blue sky value is now $8.5M, a 10% increase as compared to 2020, and a rise of 33% from 2019.

The once-in-a-lifetime environment that made 2020 a record year for the automotive buy/sell market was extended, and amplified, by auto retail’s tremendous profitability in Q1, fueling a historic level of acquisition activity.

“The once-in-a-lifetime environment that made 2020 a record year for the automotive buy/sell market was extended, and amplified, by auto retail’s tremendous profitability in Q1, fueling a historic level of acquisition activity,” said Erin Kerrigan, Founder and Managing Director of Kerrigan Advisors. “As COVID cases diminished, US consumers emerged from the pandemic with a tremendous amount of capital from savings and government stimulus, as well as great demand for personal mobility. This demand, coupled with limited supply, drove dealership profitability to new heights in the first quarter, topping what many thought was an unsurpassable fourth quarter.”

Through March, dealership profits were up 82% as compared to the six-year pre-pandemic average, resulting in a historic 4.1% net-to-sales margin. Low inventory resulting from the chip crisis did not appear to dampen consumer demand. Consumers flush with cash and spurred by low interest rates, bought vehicles right off the transport truck. As a result, consumer spending on new vehicles in the first quarter of 2021 surpassed pre-pandemic levels for the first time since 2020.

“We see no sign of consumer demand, high dealership profits and accelerated buy/sell activity abating any time soon, especially as dealers continue to leverage, and pay-forward, the operational efficiencies and digital strategies they adopted during the pandemic,” continued Kerrigan. “While new vehicle inventory levels will be historically low during the critical summer selling season, rebounding fixed operations, as well as higher margin used vehicle sales, will help to offset these short-term challenges.”

Not surprisingly, according to the Blue Sky Report, record earnings by the publics led to record market capitalizations, resulting in higher blue sky multiples as compared to the end of 2020. The publics’ spend on acquisitions increased by 220% versus Q1 2020. Lithia continued to lead that charge, closing on the purchase of 10 dealerships during the quarter working closer to the company’s stated goal to add $50 billion in revenue over the next 5 years.

Capital market support contributed to a 53.3% rise in multi-dealership transactions, which represented over one third of all completed transactions in the first quarter of 2021. Import non-luxury franchises also saw their share of the buy/sell market rise by seven percentage points to 37%, with Toyota leading all imports at 8.3% of the buy/sell market.

2021 Buy/Sell Trends

The First Quarter 2021 Blue Sky Report® by Kerrigan Advisors identified the following three important trends that are expected to meaningfully impact the buy/sell market for the remainder of 2021:

  • A growing number of dealers will sell in 2021 hoping to lock in current tax rates

  • Buyers finance growth with low interest rate debt, rather than expensive private equity

  • An alternative dealership valuation model emerges based on revenue instead of earnings

“The disruption associated with digital retailing, accelerated by COVID-19, may be the catalyst for change to auto retail’s historic valuation paradigm,” said Ryan Kerrigan, managing director of Kerrigan Advisors. Rather than focusing on a multiple of earnings, Lithia, for example, introduced the concept of a percentage of revenue, reporting that most of its transactions are valued between 15% and 25% of revenue.

“This revenue valuation methodology, which is highly accretive based on Lithia’s current blue sky multiple and above market profit margins, is designed to feed Wall Street’s appetite for high revenue growth companies,” continued Kerrigan.

Blue Sky Multiples and Outlook – Kia, Hyundai, Toyota and Subaru Increase

According to the Kerrigan Advisors’ report, buyers have revised the way they apply blue sky multiples, with most applying them to an average of pre-pandemic and post-pandemic performance. Buyers are hedging their bets, giving equal weight to the potential for 2021’s profitability to sustain in the near term, while considering the possibility of an eventual return to pre-pandemic earnings in the future.

The report made two adjustments to blue sky multiples in the non-luxury segment, increasing Hyundai’s and Kia’s high-end multiple and upgrading their multiple outlooks to positive.

“Kia and Hyundai are producing exceptionally designed vehicles, meeting consumers demand for trucks over cars, and not only outperforming the market in unit sales in 2020 and 2021, but also effectively managing the chip crisis, with fewer inventory delays,” said Erin Kerrigan.

As Toyota exceeded Ford’s market share in 2020, with Q1 sales outpacing the industry by 73% and that share expected to grow, Kerrigan Advisors upgraded its multiple outlook to positive from steady. Subaru’s multiple outlook was also increased as it continues to make significant sales gains.

“Overall, we anticipate a thriving buy/sell market throughout 2021. We estimate that over 50% of the industry is in the midst of some form of generational transition, spurred by the economic roller-coaster of the last 12 months. Increasingly, 2021 is viewed as a unique opportunity to exit at peak values and potentially lower capital gains tax rates, particularly given the challenge in assessing the impact of industry change on future valuations,” concluded Erin Kerrigan.

Highlights from the Q1 2021 Blue Sky Report® by Kerrigan Advisors include:

  • 66 transactions were completed in the first quarter – a 20% increase over the first quarter of 2020

  • 300 transactions were completed over the last 12 months (since the second quarter of 2020), more than any 12-month period in recent history

  • Of the 66 completed dealership transactions, 23 were multi-dealership transactions, up 53.3% from 2020

  • Average dealership blue sky values rose to another peak in the first quarter: to $8.5M, a 10% increase as compared to 2020, and a rise of 33% from 2019

  • The Kerrigan Index hit new heights: year-to-date through April, the Kerrigan Index is up 37.4%, outperforming the S&P 500 by over 230%

  • Today, the publics’ average blue sky multiple is 8.1x, 76% higher than the average private dealership

  • The publics spending on acquisitions increased 220% as compared to the first quarter of 2020

  • Import non-luxury franchises took share from the luxury and domestic franchise buy/sell market, rising to a 37% share, driven in part by more top import franchises coming to market

  • Auto dealership profits were up 82% in the first quarter compared to the six-year, pre-pandemic average, with a historic 4.1% net-to-sales margin

  • Consumer spending on new vehicles was $118 billion in the first quarter, surpassing pre-pandemic spending in 2019 and 2020’s first and second quarters

  • Consumers ‘miles driven’ are nearing normal levels, benefitting high margin fixed operations, which has fully recovered from pandemic lows

The Blue Sky Report®, published by Kerrigan Advisors, is the auto retail industry's most comprehensive and authoritative quarterly report on dealership M&A activity, as well as franchise values. The quarterly report, received by nearly 10,000 industry recipients in 35 countries, includes analysis of all dealership transaction activity for the year, and lays out the high, average and low blue sky multiples for each franchise in the luxury and non-luxury segments. For more details and to preview the report, click here. 

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