BMW Dealerships Lead the Industry with Mobile Apps
MobileAppLoader, powering the most mobile apps for small and medium-sized businesses, has published a new report showing that apps for BMW dealerships are downloaded 36 times more frequently than apps of other luxury car sellers.
New report reveals trends in do-it-yourself apps for iPhone, iPad and Android
CUPERTINO, CA – MobileAppLoader, powering the most mobile apps for small and medium-sized businesses, has published a new report showing that apps for BMW dealerships are downloaded 36 times more frequently than apps of other luxury car sellers.
“Our iPhone app is a fantastic tool for our dealership. We send news and updates to our customers with it. They can check our inventory and request appointments directly from it. Our app is always in our customers’ pocket," says Ty Whiting, who picked MobileAppLoader to create an app for “Classic BMW” in Ohio.
Danielle Cloutier of Crevier BMW in Santa Ana, CA says their iPhone app is “an important tool for our e-commerce and marketing services. It is important for us to have a presence in the iTunes App Store, and our customers love it.”
The report goes on to reveal that other dealerships are beginning to recognize the benefits of mobile apps.
“We’ve won business by having a presence in the iTunes App Store," says Tim Glockner, who used MobileAppLoader to create an app for Glockner Toyota/Honda in Ohio. “Our customers love it!” he says.
According to the report, dealerships get the most mileage from apps featuring instant notifications, inventory searches, and appointment scheduling. Notifications enable them to connect with customers via text and picture-based messages, including announcements of sales and coupons. Inventory searches make car shopping easy and convenient from customers’ mobile phones. Appointment scheduling lets them quickly request appointments without the need to go online or make a phone call.
Zvika Ashkenazi, CEO of MobileAppLoader, says that mobile phone users find apps more appealing than Internet web sites.
“To reach this mobile audience, businesses are creating apps in growing numbers,” he says. “They want an affordable way of increasing exposure and reaching out for customers across iPhone, iPad, and Android platforms.”
MobileAppLoader’s vision is to help businesses succeed in a market where the difference between winning and losing a sale often hinges on the proximity of information.
“With mobile apps, businesses increase their accessibility, and customers respond to that convenience,” Ashkenazi says.
Other industries report similar success with apps. For a breakdown in demand and a complete report on app market trends, click on: http://www.MobileAppLoader.com/news or call MobileAppLoader at (408) 844-4696.
About MobileAppLoader
MobileAppLoader is the first company to provide an innovative platform for the creation of affordable, customizable, do-it-yourself apps. Powering the greatest number of apps for small and medium-sized businesses, MobileAppLoader enables it customers to increase their visibility and accessibility among the growing number iPhone, iPad and Android users.
MobileAppLoader is leading the market with the FIRST and MOST:
• DIY apps for the iPhone?
• DIY apps for the iPad?
• DIY apps for Android devices
11/10/10
More Dealer Ops

Dealership Profits Decline
While new and used retail sales stagnated, dealerships have been particularly supported by fixed operations and finance-and-insurance profits, according to a new report.
Read More →
Dealer Debrief: Defection Data & EV Updates
In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.
Read More →
How Defection Data is Bridging the Dealership Conversion Gap
Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
Read More →
Dealer Debrief: Where are you losing customers?
In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.
Read More →
Dealer Debrief: Improving Your Inventory Management
In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.
Read More →
Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
