auto dealer in black and red logo
MenuMENU
SearchSEARCH

Nissan Ready for Next-Gen Vehicle Manufacturing with Intelligent Factory in Japan

The production line replaces labor with robots for all range of processes that ensure high quality of production with reduced lead time.

October 13, 2021
Nissan Ready for Next-Gen Vehicle Manufacturing with Intelligent Factory in Japan

The production line replaces labor with robots for all range of processes that ensure high quality of production with reduced lead time.

2 min to read


GLOBAL DATA – Nissan Motor Corporation has unveiled ‘Intelligent Factory’ initiative to use artificial intelligence (AI), IoT and robotics to manufacture next-generation vehicles and a zero-emission production system in Japan. With the ‘smart’ factory, Nissan is heading in the direction where most of the players will be ensuing soon, says GlobalData, a leading data and analytics company.

Out of the JPY130bn (US$1.14bn) announced for the enhancement of its global factories, Nissan has invested JPY33bn (US$290m) on its Tochigi plant in the north of Tokyo. Tochigi is the third key production facility for Nissan in Japan after Kyushu and Oppama that has a production capacity of about 250,000 units annually. It will produce new Nissan Ariya crossover electric this fiscal year.

Bakar Sadik Agwan, Senior Automotive Analyst at GlobalData, comments: “Tochigi plant will commence Nissan’s transition to the fourth industrial revolution and will make its vehicle manufacturing more flexible and efficient.” 

The production line replaces labor with robots for all range of processes that ensure high quality of production with reduced lead time.

Mr. Agwan continues: “Mercedes-Benz is already in the game with its ‘Factory 56’ – a flexible, digital and green production line based on Industry 4.0. Ford’s ‘Blue Oval City’ also aims to use always-on cloud-connected technologies for quality manufacturing. VW, Audi and BMW Group have also been rapidly adopting Industry 4.0 to digitize its production for future vehicles.”

Nissan’s intelligent factory aims to achieve carbon neutrality across the ‘life cycle’ of its vehicles and eventually become carbon neutral by 2050. This would be through improving energy and material efficiency across processes. The company aims for 100% electrification of its manufacturing by 2030 and will entirely rely on renewable sources such as geothermal, solar and wind for all its energy needs which would be developed internally.

Mr. Agwan concludes: “Global automakers’ race to the ‘net-zero’ has been picking up the pace. The shift in focus from ‘green cars’ to complete ‘green manufacturing’ has been disrupting the traditional automotive manufacturing. The disruptions are also aimed at utilizing advanced manufacturing technologies to enhance manufacturing quality, reduce lead time and combat certain other challenges faced by the auto industry such as the labour-intensive nature of the business and the unavailability of a skilled workforce. Not to forget the operational challenges and long production shutdowns that automakers faced due to the COVID-19 recently.

“Disruption in manufacturing and seriousness on net-zero targets by Nissan and other OEMs signals a loud and clear message that automakers are flexible and ready to transform with time. This is important in the aspect of growing electrification and the invasion of technology players aiming to disrupt auto manufacturing and breaking the conventional labour-intensive and heavily supplier reliant manufacturing.”

More Digital

Headshot photo of Cox Automotive executive Derek Hansen
Digitalby StaffJune 22, 2026

Cox Automotive Tool to Streamline Dealership Workflows

The new Navigator offering is designed to work for dealers across the company's technology solutions for time savings and more.

Read More →
Photo of computer keyboard with a inkpen resting in front of it on the top of a desk
Digitalby StaffJune 22, 2026

DAS Technology Earns Multiple Industry Honors

The company's Power AI Search was recognized for automotive artificial intelligence as .

Read More →
Modern Data Strategy infographic
Digitalby Lauren LawrenceJune 19, 2026

Reduce Fragmentation, Connect Customer Data

Automotive dealerships have the opportunity to reach more consumers by putting their customer data into a unified system, according to a new report.

Read More →
Ad Loading...
Auto Dealer Today, Dealer Debrief, 06/18/2026, with Lauren Lawrence
Digitalby Lauren LawrenceJune 18, 2026

Dealer Debrief: Service Tech Recognition

In this week's debrief, host Lauren Lawrence covers a change to Automotive Service Professionals Month, a dealership acquisition, and a new Lexus rooftop!

Read More →
Auto Dealer Today, Dealer Debrief, 06/11/2026, with Lauren Lawrence
Digitalby Lauren LawrenceJune 15, 2026

Dealer Debrief: Manufacturing Meets Demand

In this week's debrief, host Lauren Lawrence covers shifting strategies in the U.S. auto industry and how they reflect the current consumer demand.

Read More →
Photo of red Tesla car parked outside of building
Digitalby Hannah MitchellJune 12, 2026

Trust of Autonomous Cars Not Automatic

A poll of U.S. consumers finds more awareness of the technology but no movement when it comes to relying on it for transportation.

Read More →
Ad Loading...
Auto Dealer Today, Dealer Debrief, 06/04/2026 with Lauren Lawrence
Digitalby Lauren LawrenceJune 4, 2026

Dealer Debrief: New Technician Credential & Vehicles for Change

In this week's debrief, host Lauren Lawrence covers a new ADAS technician credential that is in the works and a partnership between NADA and Vehicles for Change.

Read More →
Auto Dealer Today, Dealer Debrief, 05/28/2026, with Lauren Lawrence
Digitalby Lauren LawrenceMay 28, 2026

Dealer Debrief: Dealer's Choice Awards

In this week's debrief, host Lauren Lawrence covers reinsurance, IIHS safety picks, and voting for the 2026 Dealers' Choice Awards.

Read More →
Man smiling at camera.
Digitalby StaffMay 18, 2026

JD Power Launches F&I Performance, ID Verification Tools

The resources are the first two offerings by the company's new Dealer Solutions division, which is being led by auto industry veteran Doug Betts.

Read More →
Ad Loading...
Photo of Buick Envista moving down road flanked by trees
Digitalby Hannah MitchellMay 8, 2026

Advanced Safety Features Make a Difference

GM says research shows such technologies have made real inroads in reducing the rate of U.S. collisions as it aims for crash-free roads.

Read More →