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NHTSA data marks eight-quarter decrease, though fatalities rose in many states.
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IIHS says today’s proliferation of larger vehicles can present more danger for pedestrians, cyclists.
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Survey shows passive warnings to curb growing fatalities would fly, as would stronger measures.
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New ad campaign targets rural populations to encourage buckling up, day or night.
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AAA study shows speed limit increases can lead to speeding in nearby neighborhoods.
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