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While it’s unwise to get stuck in a bygone era, ‘Da Man’ reminds us all that exciting predictions for the future don’t always pan out.
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Try this recipe for vehicle descriptions that are guaranteed to tantalize online shoppers.
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What I think does make Gen Y different is that they lived through one of the worst economic crises since the Great Depression. And if you had family that lived through the ’30s, you know what that did to their psyche.
Read More →Technology in the hands of a skilled F&I salesperson will help empower the customer.
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The editor says he’d push the “Like” button on a new feature Facebook is testing. In fact, he believes it could change the face of social media marketing.
Read More →Daryl Tabor looks at how prepaid maintenance plans and courtesy service packages are driving service retention at dealerships.
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Younger car buyers are an increasingly important group to reach — if you can reach them at all. Learn how Millennials are forcing dealers to rethink their sales and marketing strategies.
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