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social media marketing

Digital Air Strike Announces Facebook Integration

The integration allows the digital engagement company to deploy its artificial intelligence-powered real-time messaging solution, Response Path, on Facebook Messenger.

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(Video) Put Social Media to Work for You

Paul Potratz of Potratz Advertising introduces “How to Be More Social,” a roundtable interview conducted by the editors of Auto Dealer Today with five dealership social media managers. Click here to read the article and learn how these experts are using practical methods to harness the power of social media to drive appointments and sales for their stores.

How to Be More Social

Social marketing experts from dealerships around the country share advice for starting a meaningful dialogue with your community, generating organic, in-market leads, and calculating your return on investment.

Viral Marketing Company Starts 2016 With Big Expansion

Viral marketing firm Vboost opened 2016 by moving into its new offices in Santa Ana, Calif. The move follows the addition of several new features to its viral marketing program for auto dealers.

The Social Media Superman

Rico Glover is on the path to success at Bryan Honda, where he and General Manager Tim Roussell are building a small-city dealership into an online powerhouse.

EasyCare Named Finalist in Digital PR News Awards

The F&I product provider is competing against the ALS Ice Bucket Challenge and the United Nations’ +SocialGood campaigns in the ‘Online Community’ category of the Digital PR Awards.

FTC Clarifies Online Marketing Guidelines in Latest Update

The Federal Trade Commission released updated guidance regarding endorsements and testimonials. It addresses topics such as Twitter endorsements, Facebook 'Likes' and YouTube videos.

Vboost Hits Viral Marketing Milestones

Vboost Inc. announced that it has sent 250,000 photo communications on behalf of its dealer clients.

3 Birds Marketing Partners with Toyota

The technology firm has partnered with Toyota to offer its dealers tools to measure, track and improve their online performance and presence.

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Vehicle Search Engine Helps Shoppers Find New Cars

AutoWeb is a new free vehicle search engine designed to help car shoppers search for and find a vehicle based on specific search criteria.

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