NASHVILLE, TN – Dealerskins, a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, announced today that it has been recognized by Google as an AdWords Qualified Company. Google awarded this status to Dealerskins based on strict qualifications including Dealerskins’ team, which has three Google AdWords Certified Professionals, the size of the total AdWords accounts managed by Dealerskins, and Dealerskins’ experience with AdWords campaigns.
In late November of '04, Google announced a new certification program. The goal of this new program was to recognize those companies that had distanced themselves from others in the field in their abilities to design and manage Google AdWords Pay Per Click programs. In order to be considered for this recognition a company has to demonstrate a complete understanding of the Google Pay Per Click system over a period of time and also pass rigorous testing to demonstrate knowledge of all aspects of these programs.
Pay Per Click (PPC) search engine marketing is a technique to reach and attract search engine users to business web sites- when users see and click on ads that appear in search engine results. Ads are created using keywords or phrases related to web site content. When consumers search on Google using one of the keywords, the ad may appear next to the search results. Now the business is advertising to an audience that is already interested in their products or services.
Dealerskins account managers are currently working with numerous clients to create complete web solutions and Internet marketing strategies that include pay-per-click programs, paid inclusion, search engine optimization, website tracking and link building strategies.
“Our staff trains constantly to stay on top of the ever changing technology of Search Engine Marketing and Optimization,” said Amanda Tossberg, Marketing Director with Dealerskins. “Being recognized by Google as one of their qualified companies is an important step in making sure that we provide our clients the best management of day-to-day and long-term campaign needs.”
About Dominion Enterprises
Cox Automotive’s latest Dealer Sentiment Index finds a ‘notable negative turn’ among U.S. dealers, the majority of whom took a dim view of the fourth-quarter market and their 2019 prospects.