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Top 5 Ways to Increase Profitability Storewide

An investment in tools designed to capture more service opportunities can also pay off for your...

The digital revolution is not only upon us, it’s the new normal. Expert lists the five strategies dealers are adopting to stay ahead of the technology curve, meet customers where they live, and maximize revenue in sales, F&I, and service.

News

Nanny State: New Safety Tech Annoys Drivers

J.D. Power analysts found 61% of drivers sometimes disable their vehicles’ lane-keeping and...

A new J.D. Power survey finds car buyer demand for semiautonomous safety technology is threatened by overbearing alerts that are causing many to disable their systems, increasing the risk of a collision.

Article

Ryan Norris and the Next Generation of On-Camera Dealers

Ryan Norris and the Next Generation of On-Camera Dealers

Ryan Norris and Toyota of Easley (S.C.) have all but abandoned traditional advertising to focus on building an online library of videos inspired by customers, starring the dealer, and driving sales and service traffic — often with no mention of buying a car.