Dealerware API Unlocks Transformative Solutions for Connected Automotive Retailers
New Dealerware developer platform launches to enable powerful, integrated, single-screen solutions for dealerships, dealer groups, OEMs, and ecosystem partners.

New Dealerware developer platform launches to enable powerful, integrated, single-screen solutions for dealerships, dealer groups, OEMs, and ecosystem partners.
AUSTIN – Dealerware, a connected car platform, announced the launch of the Dealerware API development platform. Dealerware API enables countless possibilities for dealerships, dealer groups, OEMs, developers and ecosystem partners who want to embrace digital transformation through powerful data connections. With over 200 public data endpoints and growing, Dealerware API unlocks end-to-end fleet management capabilities that improve fleet operator workflows, elevate customer experiences, and reduce the number of screens required to operate vehicle fleets.
“The goal of Dealerware’s new developer platform is to accelerate innovation in retail automotive by providing access to the data that is unique to our platform,” said Dealerware CEO, Matt Carpenter. “This milestone is another step in Dealerware’s journey towards a more connected future in which dealers and technology partners work together to create powerful digital tools that improve operations at the retailers and elevate retail customer experiences at the same time.”
Automotive retailers and technology developers can leverage Dealerware API to develop bespoke experiences within their own proprietary systems or benefit from powerful existing integrations between best-in-breed ecosystem partners.
"Using Dealerware API, we've been able to develop elegant and digitally transformative solutions for retailers who want to provide more convenience for their customers through out-of-store experiences,” said Arlen Gilbert, Senior Solutions Tech, Redcap Technologies. “The powerful data flows and simple applications allow us to build solutions quickly."
"With our integration, dealerships have been able to make memorable customer connections and benefit from positive impacts to their operations,” said Daron Pardue, Chief Information Officer, MDL autoMation. “The powerful, yet simple Dealerware API allowed us to create a combined solution that's modern and customer-centric for both the dealership and their customers."
Some of the specific business solutions Dealerware API will support developers in building are:
Contracting: Ensure a more streamlined, contactless contracting process for dealership customers
Integrate with appointment scheduling and streamline credentialing and check-in. Additionally, dealerships can combine Dealerware’s Telematics and Contract APIs to inform when vehicles are on lot with open contracts and off lot without.
Fleet Tracking: Get the data automotive retailers need to track their fleets
Dealerware’s fleet tracking provides real-time data on fleet status both in aggregate and at the vehicle level. Additionally, Dealerware API can give retailers the future availability of vehicles with probability rankings that change dynamically, allowing them to better plan future bookings while still maintaining high vehicle utilization levels.
Payments: Complete payment workflows in a centralized, single workflow
Leverage payments products to centralize all dealership charges within the payment flow. Add toll, fuel, and other service loaner and rental related charges to other customer charges.
Pickup and Delivery: Create a smooth pickup & delivery process for dealership customers and employees
By initiating customer credentialing at the time of appointment scheduling, dealerships can build a customer profile prior to their scheduled delivery, leaving only one step: agreement to terms once the driver arrives. This integration will get customers on their way quicker & save time for staff.
Telematics: Quickly track information about a vehicle's status or driver's performance
Fleet disrepair, down time, claims processing, and missed damage on fleets represents a very large expense. Dealerware’s API gives fleet operators real-time access to vehicle telemetry that they can use for compliance and violation monitoring, predictive maintenance, cost minimization, vehicle activity, and more!
For more information, contact partnersupport@dealerware.com or visit dealerware.com/api/.
More Digital

Dealer Debrief: Dealer's Choice Awards
In this week's debrief, host Lauren Lawrence covers reinsurance, IIHS safety picks, and voting for the 2026 Dealers' Choice Awards.
Read More →
JD Power Launches F&I Performance, ID Verification Tools
The resources are the first two offerings by the company's new Dealer Solutions division, which is being led by auto industry veteran Doug Betts.
Read More →
Advanced Safety Features Make a Difference
GM says research shows such technologies have made real inroads in reducing the rate of U.S. collisions as it aims for crash-free roads.
Read More →
Cox Automotive to Acquire Fullpath
The company says the deal brings artificial intelligence-native data and marketing infrastructure to its dealer network for a unified platform.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Dealer Debrief: EV Sales, Brand Loyalty & More
In this week's Dealer Debrief, host Lauren Lawrence covers EV sales, tire brand loyalty, and new industry executive leaders.
Read More →
Reynolds, Corpay Partner to Enhance Dealership Payables
The new connection between the companies is designed to help digitize payments, targeting smoother transactions for automotive dealers.
Read More →
Owner Retention Stakes Have Never Been Higher
Service advisers represent dealerships’ foundation in fostering ongoing customer loyalty, and they must maintain certain standards to keep that foundation strong.
Read More →
Free Public Scoring System Rewards Honest Dealer Prices
CarEdge Dealer Transparency Index is based on verified quotes, and retailers can be rewarded with badges and other marketable proofs of honest pricing.
Read More →
Automaker Websites Valuable Tools
The majority of shoppers visit them, and most undecided consumers consider the brands whose sites they peruse, but some automakers emphasize brand over product detail.
Read More →