DealerBuilt DMS and CarNow™ are Now Connected
Partnership & integration will increase CSI by shortening the delivery process for customers buying or leasing a vehicle.

Partnership & integration will increase CSI by shortening the delivery process for customers buying or leasing a vehicle.
GRAPEVINE, Texas – DealerBuilt, an enterprise Dealer Management System (DMS) provider for retail automobile dealerships, announced a partnership and integration between its DMS and CarNow, the market leader in tailored digital solutions built to transform the way dealers connect with customers.
CarNow’s industry-first, Real-Time Retail™ platform seamlessly unifies the shopper’s online activity with the in-store experience, allowing dealers to view and serve shoppers in real-time as they engage with a dealer’s virtual or physical showroom. This improves the customer-buying experience with no disruption to the dealer’s existing processes.
Through industry-specific application programming interfaces (API) that increase workflow efficiency, the CarNow DealerBuilt integration enables the transfer of a complete deal structure to the DMS. It increases process efficiency and accuracy by minimizing keying errors and eliminating duplicate entries.
“At DealerBuilt, we believe in advocating for dealership innovation and always ensure our dealers have the very best integrated solutions. CarNow continues to innovate, taking digital retailing to the next level. This integration will speed up daily processes and eliminate loss of data, while also removing other inefficiencies. This will ultimately increase CSI by shortening the delivery process meeting the customer where they feel most comfortable purchasing a vehicle.” said Mike Trasatti, CEO of DealerBuilt.
“CarNow’s platform is designed to provide real-time integrations with best-in-class partners that our dealers have built their operations and customer experiences on,” said Andy Park, CEO of CarNow. “We believe the CarNow-DealerBuilt integration offers seamless, real-time workflows for our dealers and OEMs as they look to connect with their consumers and streamline the vehicle purchase process.”
For more information visit: https://dealerbuilt.com/ and https://carnow.com.
More Digital

Dealer Debrief: Dealer's Choice Awards
In this week's debrief, host Lauren Lawrence covers reinsurance, IIHS safety picks, and voting for the 2026 Dealers' Choice Awards.
Read More →
JD Power Launches F&I Performance, ID Verification Tools
The resources are the first two offerings by the company's new Dealer Solutions division, which is being led by auto industry veteran Doug Betts.
Read More →
Advanced Safety Features Make a Difference
GM says research shows such technologies have made real inroads in reducing the rate of U.S. collisions as it aims for crash-free roads.
Read More →
Cox Automotive to Acquire Fullpath
The company says the deal brings artificial intelligence-native data and marketing infrastructure to its dealer network for a unified platform.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Dealer Debrief: EV Sales, Brand Loyalty & More
In this week's Dealer Debrief, host Lauren Lawrence covers EV sales, tire brand loyalty, and new industry executive leaders.
Read More →
Reynolds, Corpay Partner to Enhance Dealership Payables
The new connection between the companies is designed to help digitize payments, targeting smoother transactions for automotive dealers.
Read More →
Owner Retention Stakes Have Never Been Higher
Service advisers represent dealerships’ foundation in fostering ongoing customer loyalty, and they must maintain certain standards to keep that foundation strong.
Read More →
Free Public Scoring System Rewards Honest Dealer Prices
CarEdge Dealer Transparency Index is based on verified quotes, and retailers can be rewarded with badges and other marketable proofs of honest pricing.
Read More →
Automaker Websites Valuable Tools
The majority of shoppers visit them, and most undecided consumers consider the brands whose sites they peruse, but some automakers emphasize brand over product detail.
Read More →