Honda Wants to Quell Queasy Stomachs
Says tech it developed smooths out EVs’ roughness.

Honda’s technology in part makes acceleration more linear like that in internal-combustion-engine vehicles.
IMAGE: Pixabay/Explore_More_UK
Honda is developing technology aimed at reducing motion sickness in electric vehicles, Car magazine reported.
The publication said Honda’s work involves acceleration-mapping software that it’s introduced in the e:Ny1 compact sports utility vehicle and will include in its electric sports cars.
The report said Honda points to motion sickness as a problem in EVs.
Car magazine said it tested the technology’s effect in the e:Ny1 and experienced no motion sickness. It said the software reigns in the vehicle at up to 10 miles per hour but is unsure if that’s what did the trick or the fact that the model has just 201 brake horsepower and a 0-to-62-mph time of 7.6 seconds.
The report said Honda’s technology in part makes acceleration more linear like that in internal-combustion-engine vehicles. It quoted a Honda technical consultant as saying that motion sickness results from an EV “moving in a way you were not expected it to.”
The consultant further explained that motion sickness follows EVs’ high torque at low speeds that produces roughness when moving to higher speeds, a roughness that must be smoothed out to avoid nausea.
Honda says the software doesn’t affect performance.
More Dealer Ops

Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
IA American Appoints Two Execs
Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.
Read More →
Cox Automotive Acquires Inspection Firm
Full ownership of Alliance Inspection Management, or AiM, meant to unlock growth for Manheim inspection capabilities
Read More →
Assurant Expands Partnership With Holman
Extended collaboration delivers training, products and performance development to 30 newly acquired Holman dealerships
Read More →
Franchises, Throughput Down in First Half
A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.
Read More →