auto dealer in black and red logo
MenuMENU
SearchSEARCH

Traffic Fatalities Keep Falling

First-half 2024 data should deaths down despite people driving more miles.

September 5, 2024
Traffic Fatalities Keep Falling

The deaths decrease follows a surge in traffic fatalities during the Covid pandemic.

Credit:

Pexels/Pixabay

2 min to read


In a bit of good news this week, traffic fatalities fell in the first six months of the year, marking the ninth consecutive quarter of death declines.

The National Highway Traffic Safety Administration, a division of the U.S. transportation department, estimates that 18,720 died in crashes on the road, down 3% year-over-year, and that fatalities fell in the first and second quarters.

The positive trend came despite the fact that miles traveled inched up by just under 1%, for a fatality rate of 1.17 deaths for every 100 million vehicle miles traveled, down from 1.21 a year earlier.

“Reversing the rise in roadway deaths has been a top priority for this Department, so we’re encouraged to see continued reductions in traffic fatalities—yet the overall proportions of this issue remain at crisis levels and there is much more work to do,” U.S. Transportation Secretary Pete Buttigieg said in a press release on the statistics.

The deaths decrease follows a surge in traffic fatalities during the Covid pandemic. In response, the department instituted a requirement that new passenger cars and light trucks come with automatic emergency braking by 2029. The NHTSA said that it and the Federal Motor Carrier Safety Administration aim to establish a companion requirement for heavy vehicles, estimating that it would prevent more than 19,000 crashes and save more than 150 lives each year.

DIG DEEPER: Time Changes Affect Traffic Deaths

 

More Industry

Dealer Debrief with Lauren Lawrence, 05/07/2026, Auto Dealer Today
Industryby Lauren LawrenceMay 8, 2026

Dealer Debrief: Credit Scores & Exec Moves

In this week's debrief, host Lauren Lawrence covers bad credit scores, executive moves and a dealership acquisition.

Read More →
Shifting Loan Demands A Sign of the Times, Loan Application paperwork with a pen and a car outline, Auto Dealer Today
Industryby Lauren LawrenceMay 8, 2026

Auto Loan Outlook Shows Cracks

Recent survey data shows that the overall demand for auto loans is down, but the demand for subprime loans is up as consumers face economic uncertainty and affordability pressures.

Read More →
Cover image for a BOK Financial report titled “Timing the market: How avoiding volatility entirely can hurt long-term reinsurance program performance.” The image shows several road construction barricades with flashing amber warning lights lined up in a nighttime work zone. Beneath the image, red text explains that avoiding volatility can mean falling behind inflation and missing market rebounds that drive long-term surplus growth. The BOK Financial logo appears at the bottom right.
SponsoredMay 8, 2026

Timing the Market Can Hurt Long-Term Program Performance

For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.

Read More →
Ad Loading...
Auto Dealer today, Dealer Debrief, 05/01/2026 with Lauren Lawrence
Industryby Lauren LawrenceMay 1, 2026

Dealer Debrief: New & Used Sales Trends

In this week's debrief, host Lauren Lawrence covers new and used vehicle sales trends from March.

Read More →
white Chevrolet Equinox being temperature tested
Fixed Opsby Lauren LawrenceMay 1, 2026

Extreme Temps Hinder EV Efficiency

American consumers might be happy to know that their preferred hybrids are slightly less impacted by extreme temperatures than fully electric vehicles, according to a new study.

Read More →
Photo of woman at desk using a calculator
Industryby Hannah MitchellMay 1, 2026

A Tale of Haves and Have-Nots

A growing number of consumers are stretching the bounds of auto finance to afford today’s expensive vehicles, ultimately paying a higher price for the now-common scenarios.

Read More →
Ad Loading...
Headshot of Michael Orange
Industryby Hannah MitchellApril 24, 2026

Stellantis Names U.S. Sales Head

The former Hyundai and Nissan executive is tasked with increased momentum in the important market as the automaker shifts its strategy amid a turnaround.

Read More →
family in a car, Affordability Out the Window, Auto Dealer Today
Industryby Lauren LawrenceApril 24, 2026

Bad Credit Tanks Attainability

A recent study suggests expectant parents are feeling the burden of bad credit more than other demographics when it comes to buying a new car.

Read More →
Dealer Debrief, 04/23/2026, with Lauren Lawrence, Auto Dealer Today
Industryby Lauren LawrenceApril 23, 2026

Dealer Debrief: Ford HQ and Mercedes Studios

In this week's debrief, host Lauren Lawrence covers Ford HQ renovations, new Mercedes studios, and the state of auto loans in March.

Read More →
Ad Loading...
Dealer Debrief 04/15/2026 with Lauren Lawrence
Industryby Lauren LawrenceApril 17, 2026

Dealer Debrief: Exploding Airbags & Risk Management

In this week's Dealer Debrief, host Lauren Lawrence covers a potential air bag ban and reinsurance and risk management.

Read More →