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Dealer Ops•by Ali Amirrezvani•April 23, 2012

Effective Lead-Response Processes

Technology Expert Ali Amirrezvani discusses one of the most important aspects of customer relationship management today: website lead response time.

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Dealer Ops•by Gene Daughtry•April 20, 2012

The Sales Process in BHPH is Underwriting

Gene Daughtry, general manager of Best Ride, duscusses the huge role of underwriting in the BHPH sales process.

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Digital•by Harlene Doane•April 19, 2012

Transitioning to Social CRM in your Dealership

Online communication has shifted the dealership-to-customer relationship. In the future, to keep up, dealers will have to transition from traditional CRM systems and processes to social customer relationship management (SCRM).

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Digital•by Harlene Doane•April 19, 2012

Simple Ways to Tie Social and CRM Together

Here are few simple suggestions to help incorporate social media into your customer relationship management efforts.

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Digital•by Seth Lieberman•April 17, 2012

The Anatomy of an Effective Facebook Post

Seth Lieberman, CEO of Pangea Media/SnapApp, reveals seven things to think about when crafting a Facebook post for your business.

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22 Ways to Go Green in Your Dealership

“Go green.” It sounds easy enough, but where do you start? Auto Dealer Monthly has compiled 22 ways dealers can go green.

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Dealer Ops•by Greg Goebel•April 10, 2012

Are You Ready to Make the Commitment?

Success in special finance cannot be achieved without total commitment. Special Finance Expert Greg Goebel discusses three areas that can affect a dealer's level of commitment: capital, conflict and fear.

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Dealer Ops•by Kimberly Long•April 6, 2012

Capitol Auto Group Upgrades to Greener Pastures

Many business owners don’t link the idea of environmentalism with cost-efficiency; instead they consider going green an expense, seldom looking at long-term savings. Capitol Auto Group is changing those ideas.

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Dealer Ops•by Courtney Cole•April 4, 2012

One Roof is One Very Big Profit Opportunity

Considering the acquisition of another rooftop? Before you decide, Dealer Courtney Cole poses the question: Are you taking full advantage of all the existing profit opportunities in your current dealership?

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Dealer Ops•by Mark Dubois•April 2, 2012

CRM in BHPH Helps Grow Portfolios

BHPH Expert Mark Dubois discusses why developing an effective CRM program is so vital to success in a BHPH business.

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