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Dealer Opsby Greg GoebelJanuary 16, 2007

Change and Grattitude!

We have become the first industry trade journal to publish a digital version of the magazine which not only will allow readers to read the actual magazine online ...

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Fixed Opsby Mark O'NeilJanuary 15, 2007

Streamlining The Back End

Mark O'Neil - Increasingly important to dealerships are the back end profits from the sale of aftermarket products...

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Dealer Opsby Greg GoebelJanuary 12, 2007

Seeking Mr. / Ms. Right

Greg Goebel - There are really three places to find the individuals that should become your best SF manager candidates ...

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Trainingby George DansJanuary 10, 2007

The Gross Profit Decision: It Is Yours To Keep Or Give Away

George Dans - What is the secret to holding more gross? You develop people skills, from the desk on down. If your desk has only 3 legs, you probably won’t hold gross ...

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Digitalby Todd SwickardJanuary 9, 2007

Web Marketing Refresher Crash Course

Todd Swickard - If you haven’t done it lately, go through every page of your Web site. Make sure it is as complete and easy to use as possible...

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Dealer Opsby Steven ChessinJanuary 9, 2007

Keep It Simple Stupid

Steven Chessin - Keep It Simple Stupid (KISS) approach, which I’ve never forgotten.Oddly enough, this also happens towork best when considering the Internet sales process...

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Dealer Opsby David Van EngenJanuary 8, 2007

Personal Touch Pushes Profit At Braeger Automotive Group

All dealers recognize the importance of retaining customers. However, most dealers simply do not have the metrics in place to know how many are lost.

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Digitalby Jason EzellJanuary 5, 2007

Have You Checked Your Internet Specials Lately?

Jason Ezell - Full color, full page and the only text in the ad are the words: “There are no specials available, please check back later.”

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Dealer Opsby David Keller, CPA, CFEJanuary 4, 2007

Avoiding The Year End Rush

Dave Keller - The office staff should focus on reconciling all balance sheet and some income statement general ledger accounts to ensure the balances are accurate.

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Dealer Opsby Justin SpathJanuary 3, 2007

Employee Turnover And Cost

Justin Spath - The most common way to determine the costs of poor hiring is to look at the employment turnover at your dealership ...

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