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Dealer Ops•by Seth Ridgeway•August 28, 2006

Making A Great Internet Department

Seth Ridgeway - “How can we get more customers on the lot?” It was decided that Automax Hyundai, Del City would start an Internet department...

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Digital•by Rob Chesney•August 28, 2006

Using The Internet To Move Used-Car Inventory

Rob Chesney - As the sales team pushes out the supply of new vehicles, they will likely be taking in used inventory that will perhaps be off-brand...

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Dealer Ops•by Seth Ridgeway•August 28, 2006

The 11th Commandment For Your Internet Department

Seth Ridgeway - The Mitsubishi and Kia stores don’t necessarily sell more cars than ... they are just better at getting Internet customers to the store...

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Digital•by Harlene Doane•August 28, 2006

3rd Party Leads: Are They Getting Better Or Are Dealers Getting Better?

Harlene Doane - This question isn’t about the credit of the customer. It is about catching the customer at the right moment...

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Dealer Ops•by Seth Ridgeway•August 28, 2006

Figures Never Lie

Seth Ridgeway - Half of the dealerships 300+ sales every month are special finance...

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Dealer Ops•by Seth Ridgeway•August 28, 2006

Challenges Turn To Gold In Special Finance

Seth Ridgeway - That last statement personifies Susan Brown. It doesn’t seem to matter where she hangs her hat, positive things happen...

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Dealer Ops•by Seth Ridgeway•August 28, 2006

When Opportunity Knocks, Answer

Seth Ridgeway - Our goal is to build rapport, gain trust and make a friend, which separates us from the masses...

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Dealer Ops•by Seth Ridgeway•August 28, 2006

Avoiding Analysis By Paralysis In Special Finance

Seth Ridgeway - If the customer is declined from the lenders, then they are considered unworthy and contact is never made...

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Dealer Ops•by Seth Ridgeway•August 28, 2006

Rumor Has It Right In Texas

Seth Ridgeway - Reggie Franklin's personal commitment, interpersonal skills and positive demeanor makes everyone around him better...

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Dealer Ops•by Seth Ridgeway•August 28, 2006

The Smell Of Success

Seth Ridgeway - Contact the customer and get the appointment first. Without that appointment, there is no sale...

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