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Looking for a new marketing channel in 2018? Take another look at email, a somewhat forgotten medium that offers a long list of compelling benefits.
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Learn how getting up to speed with voice search and other new marketing trends can help keep traffic flowing as new-vehicle sales plateau.
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Learn how going mobile, rethinking social media, tracking customers, and exploring new apps and sales tools can bring true innovation to your dealership in 2018.
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Today's car buyers are more interested in resourcefulness than sales pitches, and dealers are hiring sales professionals whose personalities reflect those needs.
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Hudson’s warning of a coming crackdown on dealer fraud came too late for Nissan of New Rochelle and Sansone Hyundai.
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The dealership of the future will run on seamless technology platforms that eliminate the need for standalone solutions.
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Arm yourself with the three questions every dealer should ask of every technology provider.
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The Edmond, Okla., Cadillac dealership is one of two Cadillac stores in the Bob Moore Auto Group, a 14-rooftop dealer group founded by Robert W. Moore.
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Forward-thinking dealers are leveraging the limitless power of artificial intelligence to boost sales and service revenue.
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Kerry Monica and John Perillo invested in a comprehensive retention program that has delivered an additional $274,000 in monthly labor and parts revenue.
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