Articles

Dealer Ops•by Greg Goebel•November 24, 2015

Launching Special Finance: Part Three

With a fully operational SF department, the DealerStrong team shifts their focus to finding, selling and financing customers.

Training•by David Greene•November 11, 2015

Sales Call On Line One

The phones are ringing and customers are waiting. How is your dealership managing those opportunities?

Digital•by Troy Smith•November 11, 2015

You Can’t Close a Click

It’s time to quit counting clicks and refocus your digital marketing strategy on actual leads.

Dealer Ops•by G.P. Anderson•October 27, 2015

WTF

Whatever beliefs you and your customers may or may not share, politics and religion have no place in F&I.

Training•by Toni McQuilken•October 27, 2015

The Professional

After nearly 50 years of car sales, Gary Young has built a loyal following and a collection of stories.

Dealer Ops•by Tom Hudson•October 21, 2015

Defeating Class Actions the Old-Fashioned Way

If the CFPB has its way, pre-dispute arbitration agreements will no longer protect dealers from class-action lawsuits.

Training•by James Mueller and Steve Howard•October 21, 2015

Elevate Emotions and Excitement Part 2

Mastering certain words, phrases, metaphors and similes will add power to your sales process.

Dealer Ops•by Greg Goebel•October 15, 2015

Launching Special Finance: Part Two

The DealerStrong team digs in at Champion Motors and finds a few surprises, including a freshly installed CRM.

Dealer Ops•by Richard Hudson•October 15, 2015

Attention All Data Furnishers

Any entity that feeds a consumer reporting agency is considered a ‘data furnisher’ by the CFPB and must be aware of three credit reporting factors that can’t be overlooked.

Dealer Ops•by David Gesualdo•October 15, 2015

Get Emotional

Industry Summit showcased an unstoppable shift in training and set the stage for the next event.

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