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Analysis of the past year’s activity shows attacks on stores’ networks have surged dramatically as criminals leverage AI’s tools for volume and seeming legitimacy.
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Dataium reports that shoppers spend nearly twice as long on a dealer’s website, are five times more likely to submit a lead, and are twice as likely to look at a vehicle when the dealer provides a Carfax Vehicle History Report.
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Stik.com’s Jay Gierak sits down with Auto Dealer Monthly to discuss how his online review site builds authenticity for businesses and consumers by backing reviews with Facebook and LinkedIn accounts.
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Car dealers tend to stick together when it comes to opposing any new business that poses a threat to the industry’s core foundation. But an FTC investigation has auto retailers questioning what the limits are when it comes to standing their ground.
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DealerRater has launched a new segment for dealership service departments. Officials say the new offering is in response to an increasing number of online searches for auto repair and maintenance.
Read More →CarWoo! released a new e-book that addresses a new type of consumer: the stealth shopper. The e-book offers approaches to influence this new car buyer, as well as best practices for providing the anonymity this customer demands.
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Expert says converting online credit applications to closed deals requires a solid process, an emphasis on transparency and cooperation from the finance department.
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As consumer dependency on customer testimonials grows, automotive sites are exploring new ways to accommodate them.
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Dan Machu knows all too well the power of a referral. In fact, it’s how he got his start in the car business back in 2001.
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Yelp’s Morgan Remmers speaks with Auto Dealer Monthly about the company’s latest changes. She also offers tips on how dealers can best use the platform.
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Every good business needs a voice. So whom do you want to be the face of your dealership? And how can you be sure the right message is being delivered?
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