BEAVERTON, Ore. — AutoAp announced the launch of Safety Recall Insights, a new solution designed to equip auto dealers with the insights they need to make even better business decisions and a new level of confidence in factory recall identification, management, and disclosure.

The tool uses “innovative and proprietary” business intelligence technology, to provide accurate, timely, and comprehensive recall management capabilities, helping dealers understand and properly respond to the full liability and financial impacts that safety recalls present to their dealerships — and the specific actions they should take to minimize these risks and maximize profitability, executives said.

“Without an automated service providing on-demand insights to the liability and costs associated with safety recalls, it is difficult to know the full safety recall impacts  without significant effort on an ongoing basis,” said AutoAp CEO Mark Paul. “AutoAp’s solutions are the only insightful, accurate, timely and comprehensive professional-grade services, which are what dealers demand in this frequent-recall and highly litigious market.”