auto dealer in black and red logo
MenuMENU
SearchSEARCH

Quantum5 Releases Gamification Training App Designed to Bridge the Gap between Traditional and Digital Retail Sales Skills

The app is designed to help sales and service people with skills like identifying the different social styles of buyers and help move them down the funnel toward a final sale, faster. 

March 23, 2021
Quantum5 Releases Gamification Training App Designed to Bridge the Gap between Traditional and Digital Retail Sales Skills

The app is designed to help sales and service people with skills like identifying the different social styles of buyers and help move them down the funnel toward a final sale, faster. 

3 min to read


SCOTTSDALE, Ariz. – Quantum5, a training platform to transform dealership training and bridge the gap between the traditional and digital customer, announced the release of their industry leading social learning app. The Quantum5app is designed to help sales and service people with skills like identifying the different social styles of buyers and help move them down the funnel toward a final sale, faster. 

I have more than two decades worth of training experience in automotive and it is time we change the model.

Unlike other training programs, Quantum5 joins the power of in-person skills training with backend technology that includes AI learning, gamification, and community building to create ongoing proficiency in learners. As sales and service teams work their way through the different levels of the app, they become better at determining needs and motivations of buyers, delivering value and handling objections. These skills work together to increase both sales and upsell service opportunities. 

“I have more than two decades worth of training experience in automotive and it is time we change the model. Traditionally a trainer will fly in, work the room for two days, and fly back out with about 15% of the training actually retained by the learner,” said David O’Brien, Founder and CEO of Quantum5. “Quantum5 pairs a skills-based, in-person training program with supported, ongoing development through a community manager and game-based programs. The result is an ongoing system of training support that continues to build proficiency over time and in the end, helps meet the buyer’s need and sell more cars.” 

Each learner who logs into the Quantum5 training app is taken through a quiz to find out the individual’s style and needs. Once known by the system, AI built into the Quantum5platform pushes individualized content to that learner based on their style. In this way, two sales associates can be working on the same lesson, but with different content personalized for them. When a level is complete, badges, rewards and level up certificates are all pushed to the user to keep the learning fun. 

In addition, a Quantum5-based Community Manager is in charge of ensuring each team member feels like a valued part of the community and uses their knowledge of each individual to offer up rewards and competitions to further their interaction with the training. 

“Quantum5 was built to return salespeople back to relational versus transactional selling,” said Ken Herfurth, co-Founder and COO of Quantum5. “People like buying from people. The more our salespeople are able to meet the customer where they are today, the more success they will have relating to them on a personal level and ultimately selling them the service or vehicle they need.” 

With seven roof tops kicking off just last month and eight new team members joining since January, Quantum5 continues to grow quickly. Massive growth for the new training model is forecasted for the remainder of this year. 

For more information on Quantum5 and how it can help digitally transform your sales and service teams through best-in-class training, visit www.quantum5.ai.

Originally posted on F&I and Showroom

More Digital

hands making protective frame over red car, Risk Reality Check, Be Proactive, Auto Dealer Today logo
DigitalApril 1, 2026

Managing Risk Effectively Through Changing Times

The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.

Read More →
Dealer Debrief 03/31/2026 with Lauren Lawrence. headshot of Lauren Lawrence. Auto Dealer Today logo.
Digitalby Lauren LawrenceMarch 31, 2026

Dealer Debrief: EV Sales, Brand Loyalty & More

In this week's Dealer Debrief, host Lauren Lawrence covers EV sales, tire brand loyalty, and new industry executive leaders.

Read More →
Scott Worthington, vice president of product management at Reynolds and Reynolds, stands indoors in front of large windows wearing a navy blazer and white shirt.
Digitalby StaffMarch 3, 2026

Reynolds, Corpay Partner to Enhance Dealership Payables

The new connection between the companies is designed to help digitize payments, targeting smoother transactions for automotive dealers.

Read More →
Ad Loading...
mechanic filling out clipboard while inspecting under hood of vehicle
DigitalMarch 1, 2026

Owner Retention Stakes Have Never Been Higher

Service advisers represent dealerships’ foundation in fostering ongoing customer loyalty, and they must maintain certain standards to keep that foundation strong.

Read More →
Headshot of Zach Shefska, CEO of CarEdge, alongside the CarEdge logo on a blue background.
Digitalby StaffFebruary 24, 2026

Free Public Scoring System Rewards Honest Dealer Prices

CarEdge Dealer Transparency Index is based on verified quotes, and retailers can be rewarded with badges and other marketable proofs of honest pricing.

Read More →
Digitalby Hannah MitchellJanuary 9, 2026

Automaker Websites Valuable Tools

The majority of shoppers visit them, and most undecided consumers consider the brands whose sites they peruse, but some automakers emphasize brand over product detail.

Read More →
Ad Loading...
Product & Technologyby Hannah MitchellNovember 25, 2025

AI-Guided Car-Shopping Insight

Consumers say they’re using the tech, but many still end up at dealerships to seal the deal.

Read More →
A smartphone displaying a Hertz Car Sales online listing sits beside the Cox Automotive logo, illustrating Cox’s new omnichannel car-buying platform.
Digitalby StaffNovember 11, 2025

Omnichannel Car-Buying Platform Launches

Cox Automotive says the technology enables online transactions on client sites and third-party marketplaces simultaneously.

Read More →
Digitalby Hannah MitchellOctober 31, 2025

Audi Drivers Can Ditch That Pesky Manual

Updated mobile app features AI assistant for tech questions, EV tasks and more

Read More →
Ad Loading...
Digitalby Hannah MitchellOctober 24, 2025

GM Cars to Get Smarter Over Time

Automaker announces single vehicle computing system to connect lineup for faster updates

Read More →