auto dealer in black and red logo
MenuMENU
SearchSEARCH

TD Auto Finance Ranks Highest in National Non-Captive Prime Credit Dealer Satisfaction

TD Auto Finance, a subsidiary of TD Bank received the highest ranking in Dealer Satisfaction among National Non-Captive Lenders with Prime Credit, according to the J.D. Power 2021 U.S. Dealer Financing Satisfaction Study.

October 27, 2021
TD Auto Finance Ranks Highest in National Non-Captive Prime Credit Dealer Satisfaction

TD Auto Finance, a subsidiary of TD Bank received the highest ranking in Dealer Satisfaction among National Non-Captive Lenders with Prime Credit, according to the J.D. Power 2021 U.S. Dealer Financing Satisfaction Study.

IMAGE: J.D. Power

2 min to read


CHERRY HILL, N.J.  For the second consecutive year, TD Auto Finance, a subsidiary of TD Bank, America’s Most Convenient Bank®, received the highest ranking in Dealer Satisfaction among National Non-Captive Lenders with Prime Credit, according to the J.D. Power 2021 U.S. Dealer Financing Satisfaction StudySM.

TD Auto Finance achieved an overall score of 953 out of 1,000 in the non-captive national prime credit segment from J.D. Power, 67 points ahead of the segment average. In addition, TD Auto Finance also scored highest in Provider Offering, Funding Process and E-contracting for a second year in a row.

“This incredible achievement is a testament to our commitment to be the financial leader in service, convenience and advice, and we’d like to thank our customers for choosing TD Auto Finance,” said Greg Braca, President and CEO of TD Bank, America's Most Convenient Bank. “Our strong and relentless focus on the customer is the key to our success, and I look forward to continuing to grow the business in the years ahead.”

The 2021 U.S. Dealer Financing Satisfaction Study is based on responses from 2,992 auto dealer financial professionals. The study, which was fielded in May-July 2021, measures auto dealer satisfaction in six segments of lenders: captive luxury–prime1; captive mass market–prime; lease; non-captive national–prime; non-captive regional–prime; and non-captive sub-prime.

“At TD Auto Finance, our goal is to provide innovative products and streamlined processes that resonate with dealers and their customers,” said Ernie Diaz, Executive Vice President and Head of U.S. Consumer Distribution, Wealth and TD Auto Finance. “In this competitive and rapidly changing environment, these findings will empower us to continue not only meeting the needs dealers but exceeding their expectations for first-class customer service.”

Visit jdpower.com/awards for more details about the J.D. Power 2021 U.S. Dealer Financing Satisfaction StudySM.

More Awards

Industryby Hannah MitchellFebruary 6, 2026

Time Dealer of the Year Named

David Wright of Iowa rises to the top of nearly 50 nominees across the country on his record of business growth and contributions to his dealership’s community.

Read More →
Blue Ford F-150 Lightning driving down the road in front of shops
Industryby Lauren LawrenceNovember 21, 2025

U.S. News Adds EVs to Best Vehicle Rankings

Honda wins fifth straight best car brand nod

Read More →
Awardsby Hannah MitchellOctober 28, 2025

Automakers Take Home Safety Awards

Tweaks to models put them over the top while others miss out due to substandard crash test results

Read More →
Ad Loading...
Awardsby Hannah MitchellJuly 30, 2025

Child Seats Easier to Install in Some Cars

Annual testing scored 2025 models on ease across five categories.

Read More →
IndustryJuly 23, 2025

5 Industry Legends Join F&I Hall of Fame

The second annual induction recognized luminaries who helped advance F&I training, production, compliance, agency-building and product development.

Read More →
Industryby Hannah MitchellJuly 21, 2025

Kia Honored for Auto Designs

Five awards recognize concept vehicles, including ‘transformer’-type model.

Read More →
Ad Loading...
Awardsby StaffJune 20, 2025

Winners of 2025 Dealers’ Choice Awards Announced

Now in its 21st year, the program was designed to recognize the industry’s best vendors, suppliers, and finance partners by asking dealers and dealership personnel to complete a 32-category online survey.

Read More →
Industryby StaffMay 16, 2025

2025 Dealers' Choice Awards Voting Closed

The 2025 online survey will remain open until 11:59 PM on Monday, May 19.

Read More →
Awardsby StaffApril 16, 2025

Model Awards Bestowed

Kelley Blue Book, AAA announce annual honors to guide consumers in their shopping.

Read More →
Ad Loading...
AwardsMarch 19, 2025

Hall of Heart

2025 F&I Hall of Fame inductees focus on the segment’s service to customers – and others.

Read More →