auto dealer in black and red logo
MenuMENU
SearchSEARCH
Enter keywords to search across all content
Articlesby Jeff SmelleyFebruary 6, 2008

Get More Out of Your Computer

Jeff Smelley - There are some important computing jobs that get put off, or just do not get done, because they take a long time to run or slow your computer to a crawl. You no longer have to put off such tasks because you don’t have time during the work day. Schedule these jobs to be run automatically when you aren’t there.

Read More →
Articlesby Mauricio EspinosaFebruary 5, 2008

The Top Of The CSI Pyramid

Mauricio Espinosa - The Hispanic market is a significant driving force behind the CSI Pyramid. This market wants to be loyal. To be loyal is to be faithful to something or someone, whether it is to the government, a business, a spouse, a leader, etc.

Read More →
Articlesby Richard CostelloFebruary 4, 2008

Regaining The Lost Art Of Financing

Richard Costello - Simply change to a pricing model that numerous other industries – including mine – have used successfully for many years. They adopted a variable wholesale rate structure that would increase ...

Read More →
Ad Loading...
Articlesby Marla BelsonFebruary 1, 2008

The Big Three Questions of Marketing

Marla Belson - Advertising and marketing are my favorite aspects of special finance. Most of us who have been working in this field for a while have developed a certain passion for specific kinds of marketing. My passion lies with direct mail and Internet leads.

Read More →
Articlesby Sean V. BradleyFebruary 1, 2008

Video Search Engine Optimism

Sean Bradley - It goes without saying that training is essential for your call center and all employees who handle your inbound phone calls. While some dealerships have chosen to use third-party companies for this function, I am not a big fan of outsourcing your call center for several reasons:

Read More →
Articlesby Tom HeraldFebruary 1, 2008

The Three Factors That Affect Consumers' Purchase Decisions

Tom Herald - Why do people decide to buy? Some consumers use an intense system of thorough investigation before they decide to purchase, while others are basic impulse shoppers.

Read More →
Ad Loading...
Articlesby Jack LintolFebruary 1, 2008

Four Critical Steps to Investing in Marketing and Advertising

Jack Lintol - ACE has helped dealers across the country get into the subprime business or improve their existing subprime business.

Read More →
Articlesby Greg GoebelFebruary 1, 2008

When Can You Accept Over-Spending?

Greg Goebel - So, I will say it. There are times when I believe it is OK to overspend your ad budget.

Read More →
Articlesby Jennifer RinconFebruary 1, 2008

Finely Honed System Success at World Hyundai

It’s tough to be a player in the auto retail business, especially when your dealership is flanked by large auto malls nearby and is 30 miles from Chicago. Then try putting yourself last in the lineup at Matteson Auto Mall of Illinois, the largest campus-style auto mall in the United States, with very little foot traffic...

Read More →
Ad Loading...
Articlesby Greg GoebelFebruary 1, 2008

Shades of Ed Sullivan

Greg Goebel - “We’ve got a really big shhhoooow for you…” Certainly, that same exclamation should be used for the 2008 NADA Convention set to take place in San Francisco in early February.

Read More →