auto dealer in black and red logo
MenuMENU
SearchSEARCH

VW’s 5-Year U.S. Spend Up

German automaker touts increased investment here since 2019.

July 14, 2025
VW’s 5-Year U.S. Spend Up

VW makes the ID.4 and other vehicles at its Tennessee factory, where it's boosted employment since 2019.

Credit:

Volkswagen

2 min to read


As countries negotiate trade deals with the Trump administration, Volkswagen’s American arm says it’s substantially increased investment in the U.S. in the past five years.

Citing a Deloitte study it commissioned, Volkswagen Group of America says it’s boosted its U.S.-based manufacturing jobs by 30% during the period ended last year, and research-and-development jobs by 16%.

Between corporate VW and its U.S. dealerships, the German automaker says it directly and indirectly supports nearly 164,500 jobs, including 48,000 direct jobs, and about $44 billion in goods and services.          

“This study underscores our deep investment and long-term commitment in the American market,” said group President and CEO Kjell Gruner in a press release. “In the past five years, we’ve grown our manufacturing footprint and advanced our R&D capabilities to drive meaningful economic impact in the communities where our valued team members live and work.”

VW and the other two big German automakers, BMW and Mercedes, together made 7% of their 2024 sales in the U.S. The European Union as a whole, though, is the biggest importer of U.S. goods in general.

In the past five years, VW says it boosted investment here by over 30,000 direct and indirect jobs and more than $10 billion in economic impact. That includes a more than 30% increase in U.S. manufacturing jobs to nearly 4,000, the boost concentrated at its Chattanooga, Tenn. plant, where it makes the ID.4, Atlas and Atlas Cross Sport.

In addition to profit-focused spending, VW says it donated more than $7.5 million during the period to U.S. nonprofit groups, particularly in education, youth development and environmental causes.

LEARN MORE: California Dealers Sue Scout

More Industry

orange background behind a line of people with a crashed car in the middle
Industry•by Lauren Lawrence•October 16, 2026

Automaker Advances Safety for All

A new report by Volvo Cars Safety Centre analyzed the impact of 50 years' worth of research in automotive safety development

Read More →
The outside of a Jack Kain car dealership
Industry•by Hannah Mitchell•October 9, 2026

Kentucky Store Leaves Family

An auto group stretched across three states picked up the Lexington-area Ford fixture as its second store for the brand in the state.

Read More →
Auto Dealer Today, Dealer Debrief, 10/09/2026, with Lauren Lawrence
Industry•by Lauren Lawrence•October 9, 2026

U.S. Auto Brands Falling Behind

Asian auto brands are outpacing U.S. brands in stateside new-vehicle sales. Learn more in this week's Dealer Debrief with Lauren!

Read More →
Ad Loading...
Auto Dealer Today, Dealer Debrief, 10/02/2026, with Lauren Lawrence
Industry•by Lauren Lawrence•October 2, 2026

U.S. EV Market Update | Dealer Debrief

The U.S. electric vehicle market is slowly recovering from the loss of the federal EV tax credit last fall. Learn more in this week's Dealer Debrief!

Read More →
Q3 Financing Climbs, red arrow pointing down, percentage symbol, green arrow pointing up, Auto Dealer Today
Industry•by Lauren Lawrence•October 2, 2026

Auto Finance Numbers Set Records

Third-quarter data show how consumers are adapting to ongoing affordability challenges facing the new- and-used-vehicle markets.

Read More →
Cake with '50' candles on top
Industry•October 1, 2026

Auto Dealerships Can’t Afford to Ignore the 50+ Consumer

Younger generations may be all the buzz today when it comes to product marketing targets, but their older cohorts command a sizable share of purchasing power.

Read More →
Ad Loading...
Gray Toyota SUV parked outside of glass paned building
Industry•by Hannah Mitchell•September 25, 2026

Savings Seekers Boost U.S. Automakers’ Rivals

As consumers here look for ways to curb inflation’s affect on their budgets, brands offering plenty of alternative powertrains are closing in on home-grown OEMs.

Read More →
Various graphs and sheets of infographics laid out with handwritten post it notes.
Industry•by Lauren Lawrence•September 25, 2026

The Slow Electric Ascent

Second-quarter data show that the electric-vehicle market in the U.S. is inching up, the majority of states seeing a month-over-month increase.

Read More →
Auto Dealer Today, Dealer Debrief, 09/23/2026, with Lauren Lawrence
Industry•by Lauren Lawrence•September 23, 2026

Safer Rides & Cyberattacks

Vehicle crash testing is getting a virtual boost, but auto dealerships are facing increased cyberattacks. Learn more in this week's Dealer Debrief!

Read More →
Ad Loading...
Dealer Debrief, Auto Dealer Today, with Lauren Lawrence, 09/18/2026
Industry•by Lauren Lawrence•September 18, 2026

Affordability Angst | Dealer Debrief

August saw little relief for car buyers, whether they were shopping new or used. Take a look at the month's breakdown in this week's Dealer Debrief!

Read More →