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Dealer Ops•by Alex Snyder•November 14, 2012

CRM: The Well-oiled Dealership Machine.

Expert Alex Snyder discusses how the most important technology at any dealership is the one that promotes process: the CRM (Customer Relationship Management) software. Snyder believes CRM systems and software can provide you with great customer data and help you take care of the most important part of the crm process: follow-up.

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Dealer Ops•by Derek West•November 12, 2012

What to Look for When Choosing a Pay-Per-Click Advertising Company

Derek West outlines seven things that great pay per click management companies have in common. Every dealer needs to make sure they are investing in the right platform with the right company.

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Dealer Ops•by Kelly Wadlinger•November 9, 2012

It’s Not Just Fortune that Favors the Bold

Kelly Wadlinger dicusses how she deals with inventory management in the digital age. Kelly has interesting views on how to stay ahead of your competitors with bold moves and full capacity inventory.

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Dealer Ops•by Tom Hudson•November 7, 2012

Uncommon Sense

Legal expert Thomas Hudson points out the important of a "integration clause" to preclude the buyer from later claiming the dealer orally promised to include in the deal the sun, the moon and the stars.

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Dealer Ops•by David Keller, CPA, CFE•November 5, 2012

Internal Control Concerns Over Electronic Funds Transfers (EFT) and Automated Clearinghouse (ACH) Payments

Expert David Keller discusses the importance of security systems and internal control when processing Electronic Fund Transfers (EFT) and Automated Clearinghouse (ACH) payments.

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Dealer Ops•by Philip Barras•November 2, 2012

Applying a “Back to Basics” Philosophy to Your CRM

Expert Philip Barras of Dominion Dealer Solutions discusses how to ramp up sales through the use of your dealership's database. Phil lays out a list of the best CRM practices to energize your database, from using electronic logging systems to conducting a regularly-scheduled save-a-deal review.

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Training•by Ali Amirrezvani•October 31, 2012

Effectively Manage Inventory with Digital Marketing Strategies

Expert, Ali Amirrezvani of DealerOn, discusses how to use digital marketing strategies to effectively manage and accelerate the turn rate of your inventory. Ali teaches you how to harness the power of your website to help move both your new and old inventory.

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Dealer Ops•by Jennifer Murphy Bloodworth•October 29, 2012

Used-Car Success for the Small Franchise

Jennifer Murphy of Auto Dealer Monthly takes a look at how a small used car franchise, Napa Ford, was successful through the use of inventory management tools and online car auctions.

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Training•by Kimberly Long•October 26, 2012

Strengths and Weaknesses of Inventory Management Processes

Kimberly Long, editor at Auto Dealer Monthly, discusses how to tackle your inventory management process to make your dealership successful. Kimberly compares different management techniques ranging from inventory management tools to use of technology to help your dealership maximize it's ROI.

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Dealer Ops•by Mark Dubois•October 24, 2012

No Silver Bullet Solution to Finding Affordable Vehicle Inventory

Mark Dubois talks about finding affordable vehicle inventory in the buy here pay here (BHPH) industry. Mark discusses networking, advertising, and recycling inventory as a way to keep your vehicle inventory costs low.

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