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Give green peas a fair chance at success by playing to their strengths, building trust in the process, adjusting when needed, and allowing them to close deals.
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Aromachologist Farah Abassi creates custom scents that energize car buyers and complement their dealerships’ brands, décor, and demographics.
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Phone skills are severely lacking in dealerships today, but one GM has a plan you can use to be sure every caller gets the right answer.
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Hudson recounts the inspiring tale of a dealer who prevailed in a lawsuit in the consumer-friendly state of Maryland.
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Use this five-step plan to improve your status check process, prove you value your customers’ time, and keep them coming back to your shop.
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Successful anti-harassment training requires dealers to acknowledge that some employees simply don’t see the point.
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Consideration is both an admirable trait and a legal term. Hudson explains how one Tennessee dealer prevailed when a car buyer objected to arbitration.
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A web-savvy sales manager made a sweet deal that went sour when the ‘buyer’ turned out to be a sophisticated online scammer.
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Dealership hiring expert Scott Brinkman shares strategies and insights you can use to attract and retain quality applicants to build a highly qualified, diverse and productive workforce.
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Customers are better educated than ever, but that's no excuse for an embarrassing lack of professionalism and product knowledge.
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