Digital Cover Features
Your Dealership Is Being Judged by AI Search
Car shoppers are asking the tools where to buy, service and trade. The question is whether your dealership is showing up as the answer.
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ADT Magazine
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SEARCHMENUSEARCHCar shoppers are asking the tools where to buy, service and trade. The question is whether your dealership is showing up as the answer.
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Early experiments with social media have left many dealers wondering whether they should continue to invest time and money in the platform and how to quantify the return on investment.
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Officials with both companies say the collaboration will provide new machine-to-machine technology solutions for the connected car industry.
Read More →Automotive Compliance Consultants and cyber-security partner Nuspire Networks will discuss dealership security with dealers at NADA 2015 in San Francisco.
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Are your investments working for you? Dealers who fail to test automated systems risk losing precious capital.
Read More →New-vehicle retail sales in December are expected to reach a SAAR of 14.2 million units, the highest level since 2006.
Read More →Consumers may have their doubts about the economy, but they’re feeling pretty good about their personal economic situations. It’s one of the reasons CNW’s True Delivery Rate reached 16.8 million units in November.
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Searches initiated on phones and tablets will soon overtake desktop searches. Are you prepared to deliver a relevant experience to mobile users?
Read More →Shoppers on Kia.com can now explore finance options side-by-side using PaymentDriver. Those options can include current Kia incentives and interest rates, as well as the trade-in value of the customer’s current vehicle.
Read More →Officials said the Charlotte test store was overwhelmed by sales and paperwork. F&I performance rebounded, however, after the group added document specialists.
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Edmunds pulled an online ad campaign last week for its Price Promise program after dealers complained it portrayed them as ‘bad guys’ in the car-shopping process.
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