auto dealer in black and red logo
MenuMENU
SearchSEARCH

EV Charging Segment Finding Its Way

Report shows smaller number of players consolidating market share.

October 30, 2024
EV Charging Segment Finding Its Way

Report says Europe’s EV charging segment is still fragmented, while consolidation has picked up steam in North America, where six players dominate.

Credit:

Pexels/Pixabay

2 min to read


The global electric-vehicle charging market is experiencing growing pains, right along with the overall EV industry.

The charging segment has seen the exit of some major players over the past year as the industry tries to find its footing and consolidation takes hold, according to a new report by London-based EV data provider and consultant Rho Motion.

Multiple charging companies have entered bankruptcy or closed shop in North America and in Europe as the segment undergoes a natural consolidation process, the report says. 

“Expectations for the EV market have not panned out as many anticipated just two or three years ago,” it says. “Scaling operations and achieving profitability remains a significant challenge, as building and maintaining charging infrastructure demands substantial upfront investment. For many operators, this has proved too costly, forcing them to reconsider their position in the market.”

Though EV adoption increased in the years after the Covid pandemic, it has now slowed, along with charging equipment demand, Rho Motion said.

It cited several high-profile EV charging company failures, including Australia-based DC charger maker Tritium. Founded in 2001, the company went bankrupt and was acquired this year by India-based Exicom.

Europe’s EV charging segment is still fragmented, while consolidation has picked up steam in North America, where six players dominate, the report says.

“The country has a relatively high EV to charger ratio when compared to European nations, suggesting that there is still room for smaller operators to establish a foothold,” the report says, referring to the U.S. “However, political uncertainty in the U.S. and uncertainty in the EV market can leave players unwilling to invest and expand networks in the market.

LEARN MORE: EV Charger Solution Said to Work for All Models

More Industry

Red Acura car on display
Industryby Hannah MitchellMay 15, 2026

Hybrids in Focus

Another automaker announces plans to dedicate more resources in the U.S. to the now popular power train as it also looks to minimize trade tariff costs.

Read More →
Airbag text on dashboard of car
Awardsby Lauren LawrenceMay 15, 2026

IIHS Adds to Safety Rankings

A midsize Hyundai and a small Toyota have joined the nonprofit's 2026 Top Safety Pick+ award rankings, thanks to improved crash test results and crash-prevention measures.

Read More →
Dealer Debrief 05/15/2026, with Lauren Lawrence, Auto Dealer Today
Industryby Lauren LawrenceMay 15, 2026

Dealer Debrief: FTC and Pricing

In this week's debrief, host Lauren Lawrence covers long loan terms, the FTC's crackdown on pricing, and disaster prep for dealerships.

Read More →
Ad Loading...
Dealer Debrief with Lauren Lawrence, 05/07/2026, Auto Dealer Today
Industryby Lauren LawrenceMay 8, 2026

Dealer Debrief: Credit Scores & Exec Moves

In this week's debrief, host Lauren Lawrence covers bad credit scores, executive moves and a dealership acquisition.

Read More →
Shifting Loan Demands A Sign of the Times, Loan Application paperwork with a pen and a car outline, Auto Dealer Today
Industryby Lauren LawrenceMay 8, 2026

Auto Loan Outlook Shows Cracks

Recent survey data shows that the overall demand for auto loans is down, but the demand for subprime loans is up as consumers face economic uncertainty and affordability pressures.

Read More →
Cover image for a BOK Financial report titled “Timing the market: How avoiding volatility entirely can hurt long-term reinsurance program performance.” The image shows several road construction barricades with flashing amber warning lights lined up in a nighttime work zone. Beneath the image, red text explains that avoiding volatility can mean falling behind inflation and missing market rebounds that drive long-term surplus growth. The BOK Financial logo appears at the bottom right.
SponsoredMay 8, 2026

Timing the Market Can Hurt Long-Term Program Performance

For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.

Read More →
Ad Loading...
Auto Dealer today, Dealer Debrief, 05/01/2026 with Lauren Lawrence
Industryby Lauren LawrenceMay 1, 2026

Dealer Debrief: New & Used Sales Trends

In this week's debrief, host Lauren Lawrence covers new and used vehicle sales trends from March.

Read More →
white Chevrolet Equinox being temperature tested
Fixed Opsby Lauren LawrenceMay 1, 2026

Extreme Temps Hinder EV Efficiency

American consumers might be happy to know that their preferred hybrids are slightly less impacted by extreme temperatures than fully electric vehicles, according to a new study.

Read More →
Photo of woman at desk using a calculator
Industryby Hannah MitchellMay 1, 2026

A Tale of Haves and Have-Nots

A growing number of consumers are stretching the bounds of auto finance to afford today’s expensive vehicles, ultimately paying a higher price for the now-common scenarios.

Read More →
Ad Loading...
Headshot of Michael Orange
Industryby Hannah MitchellApril 24, 2026

Stellantis Names U.S. Sales Head

The former Hyundai and Nissan executive is tasked with increased momentum in the important market as the automaker shifts its strategy amid a turnaround.

Read More →