ORMOND BEACH, Fla. — Dealer marketing and database management provider Hamlin & Associates has announced the appointment of Eric C. Shepherd as company president. Shepherd joins Hamlin & Associates with an extensive automotive background, successfully leading organizations in advertising and retail operations along with OEM executive experience, including three years as president of Rolls-Royce Motor Cars North America.

“Eric’s background is so unique, starting on the advertising agency side, to working with Nissan, Toyota, Mercedes-Benz, and Rolls-Royce on the OEM side, then running retail dealerships. He brings such depth and strength to our organization and will lead us into a tremendous growth period,” said John Hamlin, the company’s founder and CEO.

“I can’t wait to push Hamlin & Associates to new heights. John’s commitment to growth and the investment he has put in, including a multimillion-dollar renovation project for a new company headquarters, was a key driver for me to join the organization,” said Shepherd. “We share a common vision for our growth and are excited to quickly move the company into expanding areas of opportunity.”