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Articlesby Kris WrightJanuary 1, 2008

Advertising: Spending Those Dollars Weekly

Kris Wright - Dealers often spend advertising dollars without tracking the “true” productivity of each medium. Since the market is more competitive than ever, we have to compete to have the most effective advertising mediums as well.

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Articlesby John CarrollJanuary 1, 2008

NADA's Razzle Dazzle Convention: Profitability Heads to the Bay

John Carroll - ... while hosting dozens of workshops each day over the 4-day event to better prepare dealers for what’s shaping up as one of the most challenging years the auto retail business has seen in decades.

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Articlesby Jennifer RinconDecember 28, 2007

The Waiting Game In F&I: How Punte Hills Toyota Keeps The Customer Engaged

Jennifer Rincon - However, most customers are not impressed with legal savvy. They simply want to buy a car and get on with their day. This leads the F&I team back to the first question: time. “Time is absolutely of essence to us,” said Hakes.

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Articlesby Justin SpathDecember 27, 2007

Automotive Wage Compliance In The Dealership: Minimum Wage Law Does Apply

Justin Spath - The FLSA is the federal law that details standards for the basic minimum wage and overtime pay. It covers employers who have ...

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Articlesby Rob ChesneyDecember 26, 2007

How To Play By The Rules On eBay Motors

Rob Chesney - To build a solid reputation online, begin by providing every detail you have available regarding vehicles you have listed. For example, take pictures of a vehicle from all angles, including any dents, scratches or other imperfections...

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Articlesby Ryan LinnehanDecember 25, 2007

A BHPH Christmas Carol

Ryan Linnehan - Ben had never been a pleasant man, but since Jacob’s passing, he had been even more of a thorn in the side of Bob Cratchit, the collections manager...

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Articlesby Michael ReesDecember 25, 2007

Sales Professional Recruiting: The Selection Process

Michael Rees - Many dealers like to hire people on the spot (especially salespeople) and let them sink or swim; this is time consuming and expensive. Dealers have to go through the hiring process ...

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Articlesby Greg GoebelDecember 24, 2007

The Glue That Holds It All Together, Special Finance Systems: Part 1

Greg Goebel - I divide “Systems” into four areas that need continual attention, and where loss of focus will quickly cause loss of sales or profits. Those four areas include ...

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Articlesby Ryan LinnehanDecember 23, 2007

Subletting: The Sequal, Choosing What To Outsource

Ryan Linnehan - Focus on the areas your are best at in your operation and leave the rest to trusted experts, even if it means tapping resources outside your company...

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