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An Interview with Digital Air Strike’s Jason Barrie

In today’s dealership environment, strong data is the play. But keep in mind, it’s not just technology, it’s about the dealership experience.

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How Credit Technology Can Empower Your Customers

By leveraging credit technology, dealerships can process a transaction in less than 30 minutes and put the process in the hands of the consumer.

Can You Hear Me Now? Social Listening for Success

By utilizing social listening, you create the opportunity to improve the value of the customer experience in every area of the dealership.

Podium Joins Kia Social and Reputation Platform

Podium has joined Kia Motors America as a preferred provider in the factory’s Social Media & Reputation Management Program for U.S. dealers.

MAX Digital Partners With LotVantage to Drive Social Leads

MAX Digital and LotVantage have combined their digital retail and marketing acumen in an effort to make social lead generation easier for auto dealers.

Dealer-FX to Drive Tier 3 Marketing for Mitsubishi Canada

Dealer-FX has joined Mitsubishi Motor Sales Canada’s list of preferred marketing partners, expanding its factory partnership to include Tier 3 programs.

DAS Adds Trade-in Values via KBB.com

Kelley Blue Book has integrated with Digital Air Strike’s Response Path intelligent messaging platform to deliver consumer-facing trade-in valuations.

NLRB General Counsel Throws Dealers a Lifeline

President Trump’s pick for Labor Board general counsel just swung the pendulum back to an employer-friendly stance. Human resources expert weighs in.

Study: Dealerships Missing Out With Facebook Messenger, After-Hour Leads

Only 16% of the 1,500 dealerships mystery-shopped by Digital Air Strike responded to internet leads within 15 minutes and 18% didn’t respond at all. Those are just some of the findings in the social media firm’s first Mystery Shop Study.

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Alexi Venneri Joins PALS Roster

Digital marketing expert and successful technology entrepreneur Alexi Venneri of Digital Air Strike will deliver a featured presentation on social media brand management at the upcoming P&A Leadership Summit.