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Dealer Opsby Becky ChernekAugust 31, 2006

Cash Is King Cash And Shorter Term Financing Support Profit

Becky Chernek - Vehicle manufacturers, in an attempt to sell more cars while limiting rebates, have been promoting a one-price strategy...

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Dealer Opsby Jennifer RinconAugust 31, 2006

CRM Success: West Herr Nissan

West Herr Auto Group began over 50 years selling Ford vehicles in Hamburg, N.Y. Building on the success of their original 1950 Ford dealership, They have become the largest automotive group in New York, selling 21 brands of vehicles and employing over 1,100 people. With that much activity, they must know something about Customer Relationship Management (CRM).

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Dealer Opsby Charlie CrowderAugust 31, 2006

Direct Mail vs. Internet leads The Real Cost

Charlie Crowder - Look at Internet leads. Many companies sell them for around $25 per lead. Buy 100 leads, and your CPL is simple.

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Dealer Opsby Adam DeGraideAugust 31, 2006

Becoming A Servant Leader - Part One

Adam DeGraide - Servant leadership begins in the heart by seeking to lead for a higher purpose...

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Dealer Opsby Adam DeGraideAugust 31, 2006

Today Is The Day

Adam DeGraide - One of the secrets to truly having a lasting positive effect on people is to first value yourself. It has been said that you cannot give what you do not have, and that is definitely true...

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Dealer Opsby Adam DeGraideAugust 31, 2006

Becoming A Servant leader - Part Three

Adam DeGraide - Change is a given, it will happen. Your organization will adapt or die. Leaders can ease the transition by understanding the seven reactions people have to change...

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Dealer Opsby Adam DeGraideAugust 31, 2006

Becoming A Servant Leader - Part Two

Adam Degraide - If the journey of Servant Leadership starts in the heart with motivation and intent, it then must travel through another internal domain, that of the head...

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Digitalby Dean EvansAugust 31, 2006

Search Engine Marketing Buyers Guide - Part 1 Choosing he Right Provider For Your Dealership

Dean Evans - A skilled provider will give you the tools you need to easily measure the success of your program...

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Digitalby Dean EvansAugust 31, 2006

Search Engine Marketing Buyer's Guide Part 2 Level Of Expertise

Dean Evans - Part II will cover key questions to ask regarding the service provider's level of expertise with search marketing...

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Dealer Opsby Sean WolfingtonAugust 31, 2006

How did They Do it? Case Study: Herb Chambers Sells 600 Vehicles Online.

Sean Wolfington - Herb Chambers drives revenue to service and parts department through e-marketing...

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