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Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
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Greg Goebel - The seasons are changing, and judging by my phone and e-mail messages, so is the climate for special finance. As inquiries pick up, I can tell more focus and effort is returning to the market.
Read More →Joe Kalinowski, formerly a Graphic Design Specialist for Questex, has joined the National Automotive Experts team as their Creative Marketing Manager.? ?Kalinowski has won a number of national awards for his creative design and marketing efforts in several publications and trade shows
Read More →I am often amazed at the differences between dealerships. Why do some dealers hit such high levels of success and others struggle? Why do dealerships do well for the first year or two, and then numbers drop off?
Read More →Since 2001 @utoRevenue has made its mark as the pioneer in permission-based e-mail marketing. @utoRevenue product offerings have grown as the market has demanded one partner to handle every communication channel.
Read More →Jennifer Rincon - Many dealers are under the impression that they will lose money with rentals. So, they turn to other rental companies, which pay about $1,500 per month to the dealer, and then slam them with inflated rental bills.
Read More →DealerLink, the industry’s leading provider of exclusive special finance and auto sales leads, recently announced the launch of its newest offering, Trigger Complete(SM) Automotive Trigger Leads.
Read More →Dealer.com, the global leader of online marketing solutions for auto dealers, is a Leader award winner in the 2009 Summit Emerging Media Award (Summit EMA) for their work with the Brandon Ford website
Read More →Kimberly Long - Riding out the rough waves of the economy hasn’t been a breeze for anyone, but Phil Smith Acura in Pompano Beach, Fla., seems to be weathering the storm quite nicely. The store, which has been a part of Phil Smith Automotive Group for three years, focuses intently on attracting and engaging customers online.
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