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Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.
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Dealerskins, a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, announced the release of CarScout, a sophisticated automated-response system that notifies customers when requested inventory becomes available.
Read More →Richard Costello - Simply change to a pricing model that numerous other industries – including mine – have used successfully for many years. They adopted a variable wholesale rate structure that would increase ...
Read More →Marla Belson - Advertising and marketing are my favorite aspects of special finance. Most of us who have been working in this field for a while have developed a certain passion for specific kinds of marketing. My passion lies with direct mail and Internet leads.
Read More →Sean Bradley - It goes without saying that training is essential for your call center and all employees who handle your inbound phone calls. While some dealerships have chosen to use third-party companies for this function, I am not a big fan of outsourcing your call center for several reasons:
Read More →Tom Herald - Why do people decide to buy? Some consumers use an intense system of thorough investigation before they decide to purchase, while others are basic impulse shoppers.
Read More →Jack Lintol - ACE has helped dealers across the country get into the subprime business or improve their existing subprime business.
Read More →Greg Goebel - So, I will say it. There are times when I believe it is OK to overspend your ad budget.
Read More →It’s tough to be a player in the auto retail business, especially when your dealership is flanked by large auto malls nearby and is 30 miles from Chicago. Then try putting yourself last in the lineup at Matteson Auto Mall of Illinois, the largest campus-style auto mall in the United States, with very little foot traffic...
Read More →OneCommand, formerly known as CallCommand, today announced the release of two-way, interactive mobile marketing for auto dealers, allowing customers to receive and respond to mobile messaging (text, email and cell phone) in real-time, and have the system automatically return in kind.
Read More →Internet retail automotive marketing leader eBizAutos today announced it had recently surpassed its one millionth vehicle listing on eBay Motors.
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