Digital Cover Features
Your Dealership Is Being Judged by AI Search
Car shoppers are asking the tools where to buy, service and trade. The question is whether your dealership is showing up as the answer.
Read More →
ADT Magazine
MENU
SEARCHMENUSEARCHCar shoppers are asking the tools where to buy, service and trade. The question is whether your dealership is showing up as the answer.
Read More →
Jason Ezell - When potential customers do a query through search engines, the search engine’s function is to weed out irrelevant content to locate exactly what the user wants...
Read More →David Keller - How do you start your planning? Ask yourself what you want to accomplish. Put it on paper. It doesn’t have to be neat, or complete, in the beginning...
Read More →Karen Steckler - Dealership owners know the livelihood of many individuals, beyond their immediate family, are dependent on their business operations...
Read More →John Carroll - “These are business people who happen to be in the auto industry, not car guys. They wanted to cut back on the expenses for the traditional ways to bring in traffic.”
Read More →Jeff Smelley - Heat adversely affects most equipment and is the most often overlooked threat to your equipment. Today’s faster computers draw more electrical power than ever and therefore generate more heat internally. Internal heat is far more likely to compromise your equipment life than external heat.
Read More →Of all new car buyers, 75 percent shop online before making a buying decision. How do you as a dealer use this to your advantage?
Read More →Karen Steckler - Correctly classifying them will result in the largest amount of depreciation in the shortest period of time, thereby maximizing your tax savings...
Read More →Rob Chesney - Education was key to the Fuzy’s success on eBay Motors. They attended seminars to build their knowledge and continue to work with their eBay Motors account manager on new strategies...
Read More →Rob Chesney - As Internet sales services continue to grow and improve, many customers, that were previously unreachable, are quickly becoming available online...
Read More →Steven Chessin - Keep It Simple Stupid (KISS) approach, which I’ve never forgotten.Oddly enough, this also happens towork best when considering the Internet sales process...
Read More →
